Australia

Mediabistro Course

Social Media Metrics

Social Media MetricsStarting September 4, work with a social media manager to monitor, measure and optimize your social media efforts! Danielle Brigida will teach you how to sift through web analytics, Facebook Insights, and Twitter mentions to develop a comprehensive reporting and tracking system for your brand. Register now!

Is Nothing Sacred? Scammers Use Fake Facebook Tribute Pages to MH17 Victims

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Just when you think scammers have hit rock-bottom, they find a way to go even lower. Daily Mail reported that online scammers are attempting to drive traffic to websites promoting adult hook-ups and counterfeit drugs by using fake Facebook pages supposedly paying tribute to victims of Malaysia Airlines flight 17 (MH17), which was shot down over Ukraine last week.

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How Many Facebook Users ‘Pay It Forward?’

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Odds are, most Facebook users have seen status updates in their News Feeds with some variation of the “pay it forward” theme, meaning that if a stranger or friend shows a person kindness in some form, the recipient does something nice for someone else. But which countries and cities were responsible for the most pay-it-forward status updates? Lada Adamic and Thomas Lento of the Facebook Data Science Team have the answers.

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Facebook Teams Up With Storyful To Launch FB Newswire For Journalists, Media Outlets

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Facebook has become a virtual newsroom of sorts, with a recent study by the Pew Research Center’s Journalism Project finding that three out of 10 U.S. adults get at least some news while on Facebook, and 78 percent of Facebook users see news while navigating the site. Now, the social network is aiming to become an invaluable resource for journalists and media organizations, announcing that it teamed up with social content discovery outfit Storyful to launch FB Newswire.

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