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What’s Trending On Facebook? Users In U.S., U.K., Canada, India, Australia Can Now Answer That

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Facebook Thursday began the rollout of a new, Twitter-like feature called Trending, which it began testing last August, adding a list of topics that have “spiked in popularity” to the right-hand side of users’ News Feeds. The social network said Trending began rolling out Thursday in the U.S., U.K., Canada, India, and Australia, adding that it is also testing a mobile version of the feature.

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Facebook Shows Strong Performance In Adobe Social Media Intelligence Report

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Facebook’s cost per click dropped 40 percent over the past 12 months, while the click-through rate for advertising on the social network soared by 275 percent, and return on investment was up 58 percent, according to a study of some 131 billion Facebook ad impressions, 400 million unique visitors, more than 1 billion posts, and 4.3 billion engagements over the past 12 months by Adobe.

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Facebook Users Cook Up ‘Breaking Bad’ Posts

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UPDATED: The final episode of AMC’s hit drama, “Breaking Bad,” aired Sunday night, and more than 3 million Facebook users generated more than 5.5 million interactions during the show, according to the social network, which added that in the series’ fifth and final season alone, there have been 23.68 million posts and interactions related to “Breaking Bad,” from 11.14 million unique users.

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