Gamification provider Badgeville will use social media data from PeopleBrowsr to incentivize and reward specific user behavior across Facebook, Twitter, and other social networks, also tracking those users’ social graphs.
Today’s Facebook Marketing Conference included presentations of timeline for pages, the Reach Generator, ads on mobile devices, real-time page insights, logoff page ads. Here’s what top executives are saying about these topics.
Social gaming technology provider Badgeville, which enables brand managers to reward their most engaged customers on social networks including Facebook with badges, added social influence scores from Klout to its mix.
Badgeville is aiming higher with its social gaming technology, looking to bring its badges and widgets to Fortune 1000 companies with the launch of Behavior Platform.