Barnes & Noble

Gullible Facebook Users + Photoshop = Social Media Memoir ‘Fakebook’

FakebookTeaser

At the age of 27, Dave Cicirelli quit his job and walked across the U.S., experiencing adventures during the six-month journey including forbidden love in Amish country and dealing with doomsday cults in Arizona desert, while chronicling the entire saga on his Facebook page. His saga went viral, and thousands of users of the social network began to follow him. However, Cicirelli’s travels were made possible not by his two feet, but by Photoshop and his imagination.

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Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

Walmart, Toys “R” Us Saw Biggest Facebook Gains On Black Friday, Cyber Monday

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As millions of people opened their wallets last weekend for Black Friday and Cyber Monday deals, brands’ Facebook pages also experienced success. Walmart, which was bombarded on Facebook with criticism for opening at 8 p.m. on Thanksgiving, was actually the most successful brand on the social network during the two shopping days, according to Socialbakers. Amazon, Macy’s, and Toys “R” Us also earned kudos for fan growth and engagement.

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