Barry Schnitt

Imagining The Possibilities Of Facebook’s External Ad Network

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Facebook has been sitting on a gold mine: users’ information. Up until now, the company has used this to target ads within the site. But now, Facebook could soon launch an external ad network, using data from within the social network. For instance, information from your interests and likes could be used to create targeted ads on websites away from Facebook. It’s not yet known exactly what this could look like, but Emergence Capital General Partner Kevin Spain talked with AllFacebook about how it would change online advertising.

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Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

Facebook EMEA VP/Managing Director Joanna Shields To Become CEO Of U.K.’s Tech City

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Facebook Vice President and Managing Director for Europe, the Mideast, and Africa Joanna Shields became the latest passenger on the train carrying high-profile executives departing the social network, as she announced that she will join Tech City Investment Organisation, a venture sponsored by the U.K. government and aimed at helping London’s East End create its version of Silicon Valley.

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