The top Facebook page in Australia in terms of engagement in 2014 was Hit107, while Tourism Australia topped the land Down Under in terms of likes, according to the latest Australian Facebook Performance Report by Online Circle Digital for Social Pulse.
How can brands on Facebook reach people during the summer, when they are less likely to be in front of their computer screens or television sets and more apt to be out and about? The social network reminded marketers in a post on its Facebook for Business page that no matter where people are enjoying the warm weather, their mobile phones are likely with them.
Arbor Mist raised its glasses to Facebook, as it became the first wine brand to reach 1 million likes, according to social media analytics platform Socialbakers, and its success hasn’t stopped at the like total.
What do you get when you mix an iconic beer brand, a social network, and a pop-culture-video website? In the case of Budweiser, Facebook, and Vice, you get Made for Music, a YouTube video campaign aimed at showcasing musicians of all levels from around the world while connecting Facebook and YouTube users with Budweiser.
The most popular Facebook page in Australia in June, by likes, was Tourism Australia, which is not much of a surprise, considering the fact that the top category by likes Down Under is airlines, travel, and tourism, according to a study by digital ad agency Online Circle Digital.
Ever wondered if you have what it takes to work for Facebook (even if you’re not applying for a job as the company’s global head of diversity)? Some members from Facebook’s recruiting team went on Reddit for an AMA (Ask Me Anything) session, answering questions about what it’s like to work at Facebook and what kinds of applicants they look for.