Facebook and brands that market on the social network are constantly trying to figure out what users want to buy, but the data users present on the site give a limited picture at times. Now, it seems Facebook has solved that. As Business Insider reports, Facebook accepted Chango (and its major cache of Google search data) into its ad exchange program.
If Facebook were to launch its own search engine right now, it would immediately attract nearly one-quarter of that sector and become the second-most-used search engine in every major market in the world except China, Japan, and Russia, where it would place third, according to a recent report by independent digital marketing agency Greenlight.
Facebook is the world’s most social platform, but the man who started it all hasn’t spoken much recently. At TechCrunch’s Disrupt SF event in San Francisco Tuesday, Facebook CEO and Co-Founder Mark Zuckerberg — dressed in a grey shirt, jeans, and tennis shoes — kept a happy tone as he discussed his company’s focus on mobile, the brain drain, its initial public offering, search, and his vision for the future. This was Zuckerberg’s first public address since Facebook’s IPO in May.
Facebook and social media played a pivotal role in the outcomes of several U.S. Senate primaries this summer. A new case study broke down just how the social network propelled one tea party candidate in Texas from a virtual unknown to a political insider.
It was rumored that Facebook Director Peter Thiel was going to sell some of his stock in the social network when it was possible. The rumor is now fact. CNBC reported Monday that Thiel offloaded nearly all of his shares — about 22 million of them (2 million of which were distributed to his limited partners). Microsoft also sold 20 percent of its Facebook stock, which dipped below $19 per share Monday before rallying to $20.01 at closing time. The fallen stock price has an effect on the social network’s pending Instagram acquisition, as well.
Using Bing to find the best sushi place in town? Now you can integrate your friends into the search. Bing announced Monday that it is enhancing its Facebook ties, allowing users to tag friends in searches and post queries instantly to their timeline.