Facebook’s latest attempt at serving its users with relevant content in their News Feeds involves posts where pages have tagged other pages.
Facebook constantly tweaks its News Feed algorithm, which determines the posts users see in the most-trafficked section of the social network, and Digiday reported that its latest tweak was a favorable one for publishers.
Facebook’s embedded posts, which were introduced at the end of July for select media pages, are now available to all users, the social network announced Wednesday.
Facebook Wednesday announced the rollout of embedded posts, which will allow users to add public posts from the social network elsewhere on the Web, such as on blogs and websites, with those posts including photos, videos, hashtags, and other content. Readers will also be able to like and share directly via embedded posts.