The third season of smash HBO drama series “Game of Thrones” recently debuted on Yes Oh, an Israeli TV network that airs shows from HBO and other cable networks, and social marketing outfit Blink created a “Game of Memes” application for Yes Oh’s HBO Facebook page.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
Facebook announced last month that it was experimenting with the use of Google’s WebP image format due to its smaller file sizes for photos, and now the social network is trying to get Firefox parent Mozilla on board.
Developers that have created mobile applications for Facebook are being prompted on their personal News Feeds to promote their apps and drive installs.
The Chat Heads feature of Facebook’s Home overlay for Android was added to the Facebook Messenger application for that platform, and the social network also added permissions for Home to its flagship Android app.
When Facebook announced last December that it would roll out new privacy options for users, the social network also said it would change the permissions process for applications, requiring them to break down information they were seeking access to in multiple screens, rather than bunching all of the information together in one permissions screen. Now different renditions of this are being tested.
Facebook’s new Timeline design isn’t even one month old, but apparently, the site is still testing new looks. Blink Vice President of Planning and Media Eti Suruzon noticed that her Timeline looked a little different, with a mix of old and new designs.
Facebook introduced its listen button for musical artists’ pages last April, and last September, former social network juggernaut MySpace announced the ability for its users to sign in using Facebook or Twitter. Now, it appears that those two features are intertwined for some users, as Blink Account Manager Hagar Refael spotted the option to “listen using MySpace” when hovering over the listen button on the Facebook page for musician Steve Aoki.
Facebook appears to be taking steps to ensure that users keep up with its recent focus on the Android platform, with some Android users receiving messages that their older versions of the Facebook application are no longer supported, as well as an “about” screen that pops up after they upgrade their apps.
The once-controversial Facebook ticker will no longer be a part of the homepage for users with the revamped News Feed, but some users who are still using the “old” News Feed design are not seeing the ticker, either.
Facebook added a “send to mobile” button to its app center last May in an effort to help drive application installs, and last August, the social network tested a similar option in the hover card that appears when users move their cursors over app-related stories in their News Feeds. Now, it appears that the social network is testing a send to mobile button directly within News Feed.
