Brand Ambassadors

Mediabistro Course

Instagram Marketing

Instagram MarketingStarting October 27, learn how to gain likes and followers on one of the most popular social media platforms! In this course, you'll learn how to develop an Instagram strategy that will make your profile stand out and gain new followers, tell your brand's story through photos, and use your profile to drive your sales and business objectives. Register now!

Facebook Ad Fraud: How To Beat Fake Likes

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If you’re advertising your brand on Facebook, you’ve likely seen this recent video (below) from Derek Muller on Facebook fraud. If you haven’t watched yet, brace yourself for the number of Facebook advertising likes that are fake, and the damage those fake fans cause to your social reach and return on investment. To beat the threat of fake likes, you’ll need to focus on engagement, a strong core fan base, and contextual ads that draw the genuine fans needed for ROI.

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Brands Can Survive Facebook’s News Feed Changes Through Advocates

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When Facebook’s redesigned News Feed was announced, with filtering options, many brands worried that users would simply use the “all friends” feed and bypass their messages. But there are still ways that companies can market to fans, and do it through the all friends feed. As Chelsea Hickey, marketing manager of Zuberance, explained to AllFacebook, companies can still get their messages across by catering to brand advocates.

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