Brian Moran

From Facebook Like To Lifetime Customer: Effective Strategies To Gain, Track Conversions

WomanPressingLike

Many social media experts ponder how you can turn that simple click on the like button into an actual business relationship with potential customers. Some marketing gurus overestimate the like factor by assigning a dollar amount to each and every like a company gains. While it is beneficial to gain that first interest, how can a company or entrepreneur convert that interest into an actual sale? Furthermore, how can they turn that potential first sale into a relationship with a lifetime customer? By implementing effective strategies, you can create a funnel that increases your sales and adds value to your venture.

Read more

Mediabistro Course

Content Marketing 101

Content Marketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you how to create, distribute, and measure the success of your brand's content. Sign-up before November 10 to get $50 OFF with early bird pricing. Register now!

Money Can Buy You (Facebook) Friends, But Can It Buy You Customers?

ManyThumbsUp

Of the many avenues to advertise online, Facebook is one surefire way to get your brand out to a growing public and get people talking. From corporations to personal brands, Facebook presents pages as a way for people to discuss their mutual interests, and the social network allows the owner of the page to see what the chatter is all about. More likes should mean more business, right? This isn’t always the case. Many publicity-seekers will “buy” likes on Facebook to build their credibility as the volume of people who have liked their page grows.

Read more