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Mediabistro Course

Web Analytics

Web AnalyticsStarting July 30, master Google Analytics to build traffic and increase sales for your brand! In this course, you'll learn how to use metrics to develop a digital strategy for your business, determine what to look for in analytics reports, use your findings to improve your online initiatives and more. Register now!

Facebook Improves Open Graph To Boost App Engagement

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Facebook’s open graph technology is a powerful tool, when used intelligently. The social network has tried to steer application developers to use open graph more efficiently, drawing users to engage more. Facebook points out that apps that publish stories via open graph have a 50 percent higher click-through rate than similar stories that aren’t pushed through this technology.

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