Facebook’s efforts to acquire satellite navigation startup Waze in a deal potentially valued at as high as $1 billion have hit a major roadblock, as Israeli daily newspaper Calcalist reported that Waze’s co-founders and CEO are balking at the shuttering of the company’s development center in Israel and the relocation of some of its employees to the social network’s headquarters in Menlo Park, Calif.
Investors are always looking for a bang for their bucks, but maybe not the kind that users of Facebook application Bang with Friends are pursuing. However, something about the hookup app drew investors’ attention, as Business Insider reported that the app is in the process of raising $1 million in a seed round, with sources saying that Tim Draper and Great Oaks Venture Capital are already in.
Facebook has overhauled its main profile page, introducing timeline. It has changed how people will find information on the site by launching graph search. So what’s next? Sister site Inside Facebook feels that the news feed may be the next aspect of Facebook to receive a major upgrade.
Facebook and brands that market on the social network are constantly trying to figure out what users want to buy, but the data users present on the site give a limited picture at times. Now, it seems Facebook has solved that. As Business Insider reports, Facebook accepted Chango (and its major cache of Google search data) into its ad exchange program.
Facebook Vice President of Global Marketing Solutions Carolyn Everson is still holding out hope for a reconciliation between the social network and automaker General Motors, telling Business Insider at its Ignition 2012 conference in New York last week that the two companies are talking.
The executive who oversees Google Plus believes recent advertising initiatives at Facebook are a big minus, as Google Vice President of Product for Google Plus Bradley Horowitz shared some unkind words about his rival at a Business Insider conference in New York Wednesday.
Several top Facebook executives, including Chief Operating Officer Sheryl Sandberg, are sitting on hundreds of millions of dollars worth of their company’s stock, but they have no plans to sell. As 234 million shares of Facebook stock became unlocked and eligible to sell Monday, Business Insider discovered just how much key Facebook executives are sitting on.
Do you want to play around with Facebook’s want button? Not every user of the social network can. In addition to a want button, Facebook is also testing a collect button, and another like button designed specifically for products.
Facebook is apparently in the soup at Campbell Soup, as its global director of digital marketing and social media, Adam Kmiec, tore into the social network during Business Insider’s Social Media ROI Conference in New York Thursday.
Google may struggle to keep up with Facebook in the social media world, but the search engine is working to change that. Google has purchased Wildfire Interactive, which helps businesses master Facebook, the marketing software provider announced on its blog Tuesday.