King.com broke 300 million month active users on Facebook Wednesday, according to AppData. That puts the newly public company at more than triple the MAUs of Zynga on the same platform. So far, King.com’s debut on the New York Stock Exchange has been rocky: Shares closed trading Wednesday at $19 each, more than 15 percent lower than the offering price.
Facebook’s West Campus expansion of its headquarters in Menlo Park, Calif., designed by renowned architect Frank Gehry, is slated to be completed in the spring of 2015, and the social network provided updated photos of the model for the facility to Business Insider.
Gone are the times of toting around a massively bulky cell phone. Today, wherever you turn, everyone — even children — is on a sleek, elegant smartphone that has the capacity to do many of the things our computers can do. From texting, browsing the Web, reading emails, etc., people are increasingly using their phones for complicated task, and Facebook is set to maximize from this trend, attracting even more online retailers.
Facebook is telling dating sites looking to begin advertising on the social network that it will begin accepting new applications for ads from those sites Feb. 15. So why is this an issue? Valentine’s Day, obviously a key day for dating sites, is Feb. 14.
Jelly, the new photo-based question-and-answer application from Twitter Co-Founder Biz Stone, was used by none other than Facebook Co-Founder and CEO Mark Zuckerberg to ask a question about a spider he found in his bathroom.
The Facebook feature that has been long anticipated by marketers and long dreaded by users is one large step closer to becoming a reality, as the social network announced Tuesday that it will officially begin testing video ads this week, with “a small number of people” who will see a spot for upcoming feature film Divergent when they access their News Feeds on desktop or mobile.
Facebook constantly tweaks its News Feed algorithm, which determines the posts users see in the most-trafficked section of the social network, and Digiday reported that its latest tweak was a favorable one for publishers.
The subject of Facebook’s long-rumored and perpetually delayed launch of video ads was raised during the social network’s third-quarter earnings call Wednesday, and the timetable remains up in the air.
One of Facebook’s Preferred Marketing Developers no longer prefers to continue in the Facebook advertising sector, as Compass Labs CEO Dilip Venkatachari told Business Insider his company was abandoning that business to focus on marketing intelligence.