Jelly, the new photo-based question-and-answer application from Twitter Co-Founder Biz Stone, was used by none other than Facebook Co-Founder and CEO Mark Zuckerberg to ask a question about a spider he found in his bathroom.
The Facebook feature that has been long anticipated by marketers and long dreaded by users is one large step closer to becoming a reality, as the social network announced Tuesday that it will officially begin testing video ads this week, with “a small number of people” who will see a spot for upcoming feature film Divergent when they access their News Feeds on desktop or mobile.
Facebook constantly tweaks its News Feed algorithm, which determines the posts users see in the most-trafficked section of the social network, and Digiday reported that its latest tweak was a favorable one for publishers.
The subject of Facebook’s long-rumored and perpetually delayed launch of video ads was raised during the social network’s third-quarter earnings call Wednesday, and the timetable remains up in the air.
One of Facebook’s Preferred Marketing Developers no longer prefers to continue in the Facebook advertising sector, as Compass Labs CEO Dilip Venkatachari told Business Insider his company was abandoning that business to focus on marketing intelligence.
Facebook Co-Founder and CEO Mark Zuckerberg is expanding into politics and, as a result, his wardrobe has expanded, as well, beyond his trademark hoodies and into suits and ties. Linette Lopez of Business Insider spoke with some men’s fashion experts to offer Zuckerberg some tips on how to look spiffier in his suits.
Students at George Washington University who were fed up with the conditions of their housing created a Facebook page, GW Housing Horrors, to document their gripes and get school officials to address their issues, Business Insider reported.
Facebook Chief Operating Officer Sheryl Sandberg may have clammed up about video ads on the social network during the company’s second-quarter earnings call last week, but sources close to the situation are talking, specifically to Bloomberg, and the price tag on those video ads has reportedly risen to as much as $2.5 million per day.
The next big revenue-driver for Facebook will likely be its long-rumored introduction of video ads, but the social network has made no official announcements on when that product will debut, and sources close to the situation are all over the place with their guesses on the topic.
Facebook’s ongoing revamp of its advertising will have to go on without its leader, as Ads Product Director Gokul Rajaram is leaving the social network to join Square, the electronic payments startup founded by Twitter Co-Founder Jack Dorsey, as product engineering lead.