
Creating a Facebook page for your company can be useful, but limited in terms of reach and connectivity. So here’s how to customize your personal account for business.

Creating a Facebook page for your company can be useful, but limited in terms of reach and connectivity. So here’s how to customize your personal account for business.

A new study shows why it’s a good idea to embrace business etiquette on Facebook, especially if you work in advertising or marketing.

The private equity fund owned by U2 front man Bono, Elevation Partners, has seen its 1.5 percent stake in Facebook grow to $750 million following Goldman Sach’s $450 million investment in the social network.

A $100 million housing development in Long Island came to a halt after local residents protested on Facebook.
This week, Facebook picked up former Foursquare engineer, Nathan Folkman according to Business Insider.
Want to have your own business show up within Facebook Places? For companies that have a physical location it makes sense to have a Facebook Place in order to track the people who are stopping by your store, office, or venue. As such, Facebook has released a new guide for businesses to learn how to merge Facebook Pages and Facebook Places into a single Page. The final result is a newly designed Facebook Page which includes location-relevant information.
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A report from the Network Box shows that 6.8 percent of all the URLs accessed by businesses goes to Facebook and 10 percent of internet bandwidth goes to Youtube. The study analyzed 13 billion URLs accessed by businesses and studied business bandwidths to find results, and found Facebook and Youtube leading other companies like Google and Yahoo.
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Want to spy on your employees and monitor how much time they’re spending on Facebook? Social Sentry is a new solution to help you accomplish just that. This Saas (Software as a Service), no-install web-based tool monitors employees’ conversations on a number of social networks including Facebook. Social Sentry supposedly works even if employees use alias profiles.
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The “How Well Do You Know Me?” application is now the largest Facebook application ever based on monthly active users but how much is that worth? Considering that the developers behind the application have been using aggressive ads to monetize the application, it’s worth a lot but is that a sustainable business model? For the past few weeks I’ve been repeatedly arguing that it’s not a sustainable model and unhealthy for the state of the Facebook application economy. So if these aggressive ads are not the most effective business model on the Facebook platform, what is?
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