California

Mediabistro Event

Discover Marketing Secrets Behind Katie's Twitter Success

  <em>Katie</em>'s Lisa RaphaelLisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here.

Proposed Amendment To Password Protection Act Would Allow Employers To Demand Facebook Passwords During Company Investigations

CorporateInvestigator

The Password Protection Act of 2012 — which was introduced in both the Senate and House of Representatives last May, but not acted upon and sent to committee — was the subject of an amendment at the House Labor Committee that would make an exception to the prohibition of employers requesting the Facebook passwords of employees or applicants in the event of company investigations.

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CASE STUDY: Using Facebook To Connect Babysitters With Families

UrbanSitter

An enterprising mom in California had an idea for an application that would be similar to OpenTable or Yelp, but for babysitters. Using Facebook’s platform as a vehicle, Lynn Perkins started UrbanSitter about a year-and-a-half ago. So far, there are 15,000 babysitters in the program and 50,000 families — a number that grows as the platform rolls out to more cities. The app and website allow families (largely in areas such as San Francisco, New York, and Boston), to find college-aged babysitters, and to see who their Facebook friends have hired to take care of their kids.

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HRC Red Equal Sign In Support Of Same-Sex Marriage Goes Viral On Facebook

HRCRedEqualSign

Facebook users who are puzzled by seeing red equal signs all over their News Feeds, here’s what they’re all about: With the Supreme Court hearing arguments Tuesday on California’s Proposition 8, which mandates that the state recognize only marriages between men and women, Human Rights Campaign is urging Facebook users who support same-sex marriage to change their profile pictures to the red equal sign image.

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