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Mediabistro Event

Discover Marketing Secrets Behind Katie's Twitter Success

  <em>Katie</em>'s Lisa RaphaelLisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here.

Facebook Gifts: Now On IOS Devices

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Facebook made more progress in the mobile gifting arena Monday, as the social network announced that the newest update of its iOS application will include Gifts, for users in the U.S., at least. In this version of Facebook’s Apple app, the site also upgraded its Messenger and Camera features. The Next Web reported that some users are experiencing problems with this update, but a Facebook spokesperson told AllFacebook that the issues have been resolved.

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Facebook Addresses Mobile Future At Crunchup

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As investors question whether or not Facebook can make money off the millions who access the social network via mobile devices, the company’s stock has plummeted. At Friday’s TechCrunch Facebook Ecosystem Crunchup at the Fox Theatre in Redwood City, Calif., Facebook executives explained how the site has taken an all-hands-on-deck approach to creating a richer experience on smartphones. They also detailed why a Facebook phone isn’t in the works.

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