Christmas

Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!

Santa Is Selling Personalized Videos on Facebook

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Hey kids (or rather, parents), Santa‘s got a brand new bag — and a Facebook page, too! He’s communicating directly to your child with old-fashioned tidings in a newfangled way, via customized videos you can create yourself (without taking direct credit, of course)! Want to be Santa’s little (or big) helper this Christmas and give your child the thrill of their young lives? Right this way …

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HOLIDAY SHOPPING: Facebook Is More Popular than Pinterest, But Olds Don’t Care

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With the holiday shopping season already upon us (notice how quickly Halloween decorations magically morph into Christmas décor these days?), we’re all surfing online and/or standing in line. And social media remains a major consumer resource. The good news is that Facebook is more popular than YouTube or Pinterest when it comes to holiday shopping preferences. The bad news that if you’re “old” (think baby boomer), you’re probably not using either, anyway.

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Newly Engaged Couples on Facebook; Statistics, and How Marketers Can Target Them

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Is there a change in Facebook users’ habits after they become engaged (as in engaged to each other, not to content on the social network)? Yes, according to Facebook, which said in a post on the Facebook for Business page that engaged men send 1.4 times more messages than average male users between the ages of 20 and 30, and they are also responsible for 1.2 times more wall posts and 1.2 times more check-ins. And engaged women upload 1.3 times more photos than average female users aged 20 through 30, and they also account for 1.4 times more check-ins and 1.3 times more wall posts.

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