Coca-Cola - AllFacebook

Coca-Cola - AllFacebook http://allfacebook.com The Unofficial Facebook Blog - Facebook News, Facebook Marketing, Facebook Business, and More! Copyright 2013 Wed, 19 Jun 2013 19:48:41 +0000 http://blogs.law.harvard.edu/tech/rss http://wordpress.org/?v=3.4.1 Which Brands’ Facebook Apps Are Tops In MAUs?

The Ad Makeover application from Dove blows away the competition among apps from brands on Facebook in terms of monthly active users, far outdistancing the second-place app, Windows 8 from Microsoft, according to a new report on brand apps from social benchmarking platform Unmetric.

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]]> David Cohen http://allfacebook.com/unmetric-brand-apps_b117913#disqus_thread http://allfacebook.com/unmetric-brand-apps_b117913 http://allfacebook.com/?p=117913 Mon, 20 May 2013 15:15:23 +0000 Expion Unleashes Suite Of New Social Marketing Tools

Social media software company Expion released a suite of new tools Monday, expanding its users’ ability to control their messages across Facebook and other social networks.

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]]> David Cohen http://allfacebook.com/expion-new-social-marketing-tools_b117898#disqus_thread http://allfacebook.com/expion-new-social-marketing-tools_b117898 http://allfacebook.com/?p=117898 Mon, 20 May 2013 13:28:58 +0000 STUDY: More Top Brands Flock To Instagram

Brands have an overwhelming presence on Facebook, but has that transferred into the site’s photo-sharing network, Instagram? New figures from Simply Measured show that more brands are becoming hip to Instagram, as 67 percent of the Interbrand 100 (top companies such as Coca-Cola, McDonald’s, and Disney) have a presence on the site, compared with 57 percent in February.

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]]> Justin Lafferty http://allfacebook.com/study-brands-flocking-instagram-simply-measured_b117230#disqus_thread http://allfacebook.com/study-brands-flocking-instagram-simply-measured_b117230 http://allfacebook.com/?p=117230 Mon, 13 May 2013 12:24:57 +0000 Maarten L. Albarda Joins Syncapse Advisory Board

The industry advisory board for social performance management platform Syncapse was bolstered with the addition of MLA Consulting Founder and former Anheuser-Busch InBev Vice President, Global Connections Maarten L. Albarda.

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]]> David Cohen http://allfacebook.com/maarten-albarda-syncapse_b116701#disqus_thread http://allfacebook.com/maarten-albarda-syncapse_b116701 http://allfacebook.com/?p=116701 Mon, 06 May 2013 16:28:12 +0000 Facebook Names U.K Advisory Board

Facebook announced the formation of its U.K. Advisory Board, aimed at strengthening the relationships between brands and agencies in the U.K. and the social network.

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]]> David Cohen http://allfacebook.com/uk-advisory-board_b116013#disqus_thread http://allfacebook.com/uk-advisory-board_b116013 http://allfacebook.com/?p=116013 Fri, 26 Apr 2013 12:11:57 +0000 Syncapse: Each Facebook Like Is Worth $174 To Brands

There are varying schools of thought about whether or not a value can be placed on Facebook likes, and social performance management platform Syncapse cast its vote for “yes” by pegging the value of likes to consumer brands on the social network at $174 each and saying that figure has risen 28 percent since 2010.

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]]> David Cohen http://allfacebook.com/syncapse-like-174_b115466#disqus_thread http://allfacebook.com/syncapse-like-174_b115466 http://allfacebook.com/?p=115466 Wed, 17 Apr 2013 12:58:40 +0000 ‘Fortune’ Reveals World’s Most Admired Companies; Facebook Makes List At No. 48

Facebook secured a spot on Fortune’s 30th annual World’s Most Admired Companies list — barely. The social network came in at No. 48 on the list of 50 firms.

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]]> David Cohen http://allfacebook.com/fortune-worlds-most-admired-companies_b111895#disqus_thread http://allfacebook.com/fortune-worlds-most-admired-companies_b111895 http://allfacebook.com/?p=111895 Fri, 01 Mar 2013 11:02:58 +0000 Report: Facebook Testing Targeted Ads Based On Users’ In-Store Purchases

Facebook is testing a new type of targeted advertising that will allow brands to market to users based on items they have purchased in stores, and it teamed up with data providers Epsilon, Acxiom, and Datalogix on the trial, according to a report in Ad Age.

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]]> David Cohen http://allfacebook.com/targeted-ad-test-epsilon-acxiom-datalogix_b111363#disqus_thread http://allfacebook.com/targeted-ad-test-epsilon-acxiom-datalogix_b111363 http://allfacebook.com/?p=111363 Fri, 22 Feb 2013 12:55:25 +0000 STUDY: How Are Top Brands Using Instagram?

It seems that brands are not only becoming more hip to social photo-sharing site Instagram (which Facebook purchased last year), but getting smarter about usage. A study by Simply Measured shows how the Interbrand Top 100 Brands (such as Coca-Cola, McDonald’s, and Microsoft) have adopted Instagram. An overwhelming percentage of Instagram photos are shared via Facebook, which drives more engagement than Twitter.

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]]> Justin Lafferty http://allfacebook.com/simply-measured-instagram-study_b111108#disqus_thread http://allfacebook.com/simply-measured-instagram-study_b111108 http://allfacebook.com/?p=111108 Tue, 19 Feb 2013 14:05:43 +0000 Study: Budweiser, Bud Light Top Super Bowl XLVII Advertisers In Facebook Engagement

Budweiser bills itself as the “King of Beers,” and when it comes to Facebook engagement for advertisers during Super Bowl XLVII, according to a study by analytics outfit Unmetric, it was also the ruler, followed closely by sister brew Bud Light.

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]]> David Cohen http://allfacebook.com/unmetric-budweiser-bud-light-super-bowl_b110692#disqus_thread http://allfacebook.com/unmetric-budweiser-bud-light-super-bowl_b110692 http://allfacebook.com/?p=110692 Wed, 13 Feb 2013 15:26:01 +0000 Facebook For Every Phone Was The Top Page In 2012

Celebrities had a great year on Facebook in 2012. Rihanna rose up the page charts to be the most popular human-based page on the social network, and several athletes saw their likes go up considerably around the time of the Olympic Games in London. However, Facebook’s popularity among those who don’t have iPhones or Android devices made Facebook for Every Phone the most popular page in 2012, according to Quintly.

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]]> Justin Lafferty http://allfacebook.com/quintly-top-facebook-pages_b108350#disqus_thread http://allfacebook.com/quintly-top-facebook-pages_b108350 http://allfacebook.com/?p=108350 Thu, 10 Jan 2013 19:55:21 +0000 INFOGRAPHIC: Where Are Pepsi, Coca-Cola Most Popular On Facebook? Pepsi and Coca-Cola are two of the largest global brands, but where do their Facebook fans come from? Socialbakers examined the fan bases of the two soda giants.

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]]> Justin Lafferty http://allfacebook.com/pepsi-coca-cola-facebook_b107805#disqus_thread http://allfacebook.com/pepsi-coca-cola-facebook_b107805 http://allfacebook.com/?p=107805 Thu, 03 Jan 2013 14:27:11 +0000 INFOGRAPHIC: Facebook’s Development In Three Years In January 2010, Facebook had just 337 million users — a figure that has ballooned to roughly 1 billion this year. While Facebook is still most popular in the U.S., the social network has grown in leaps in bounds in countries such as Brazil and India over the past three years. An infographic from Socialbakers illustrates how the demographics of Facebook have changed since 2010.

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]]> Justin Lafferty http://allfacebook.com/socialbakers-facebook-three-years_b107514#disqus_thread http://allfacebook.com/socialbakers-facebook-three-years_b107514 http://allfacebook.com/?p=107514 Thu, 27 Dec 2012 13:29:19 +0000 Facebook Taps Google’s William Easton To Lead Operations In Australia, New Zealand

Facebook filled a post that has been open since February, tapping Google Asia-Pacific Head of Mobile and Social William Easton to lead its operations in Australia and New Zealand, based in Sydney.

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]]> David Cohen http://allfacebook.com/william-easton-australia-new-zealand_b105414#disqus_thread http://allfacebook.com/william-easton-australia-new-zealand_b105414 http://allfacebook.com/?p=105414 Mon, 26 Nov 2012 17:49:49 +0000 Portent Interactive Seeks Volunteers To Demystify Randomness Of Facebook Likes

Analysis of Facebook likes is hardly a new concept, but digital marketing firm Portent Interactive is taking a unique approach to the process, and it needs the help of 10,000 Facebook users.

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]]> David Cohen http://allfacebook.com/portent-interactive-idea-graph_b104461#disqus_thread http://allfacebook.com/portent-interactive-idea-graph_b104461 http://allfacebook.com/?p=104461 Tue, 13 Nov 2012 11:55:46 +0000