With the Final Four teams set for the 2013 NCAA Men’s Division I Basketball Championship, the Sports on Facebook page offered a look at counties in the U.S. that back Louisville, Michigan, Syracuse, and Wichita State.
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When little-known Florida Gulf Coast University became the first No. 15 seed to reach the Sweet 16 round in the NCAA Division I Men’s Basketball Championship tournament, Facebook users took notice. The Eagles are the most-talked-about remaining college hoops team in the U.S., with fellow underdog Wichita State taking second place. However, in terms of Facebook page popularity, blue bloods Indiana, Kansas, Duke, and Michigan are among the most-liked.
SocialCode wasn’t the only company to use Facebook data as part of its methodology for selecting the winner of the 2013 NCAA Division I Men’s Basketball Championship tournament and select Duke: Facebook itself chose the Blue Devils, as well, filling out its bracket based on participating teams’ buzz on the social network over the past two weeks.
The 2013 NCAA Division I Men’s Basketball Championship tournament tips off later Tuesday night, and fans throughout the country are using various strategies to fill out their brackets, as is social marketing solutions provider SocialCode, which used its own algorithm to determine that Duke will cut down the nets April 8.
Sunday, 68 teams will be selected to play in the NCAA Men’s Basketball Championship tournament — a time of year known as March Madness. Monday, people all over the country will be filling out brackets in office pools, picking the winners of all of those college basketball games. But with dozens of games going on, how can the casual fan keep track? There are some great Facebook-integrated applications that allow fans to get closer to the game, whether they’re following their alma maters, or just seeing if their brackets will survive the first round.
People love sports. Sports fans love bragging rights. OHK Sports tapped into this sentiment for a fun Facebook game — SportsPicker — allowing users to challenge friends on sports predictions. OHK Sports announced Thursday that it is offering a similar service, Sports Pick ‘Em, to brands on Facebook that want to connect with sports fans.
Trying to think of a way to create a fun contest that will make Facebook fans engage with your brand? Stop thinking. Wishpond, which is now stepping into the social marketing world, has launched an easy way for brands to reach out to their fans through Facebook and other avenues.
The 2012 NCAA Men’s Basketball Tournament tipped off with two games last night, but there’s still plenty of time to fill those brackets out; the Atlantic Coast Conference, USA Today, Sports Illustrated, and Sporting News are all providing social applications to do that via Facebook.
Sheets wants Facebook users’ sheets — March Madness bracket sheets, that is.
March Madness is in the air, with Selection Sunday and the NCAA Men’s Basketball Tournament approaching, and CBSSports.com and Lowe’s teamed up on a Facebook photo contest geared toward college hoops fans.
