It takes only a couple of clicks to break off a Facebook friendship, often causing an irreparable rift in a real-life relationship. Dr. Jennifer Bevan, an associate professor of communication studies at Chapman University in Southern California, wanted to explore this in more detail. She teamed up with two Chapman undergraduate students for a study, discovering what happens emotionally when someone is unfriended.
Here are four strategies that will help you navigate any crisis via social media.
Facebook added to its rapidly growing communications team with the hire of former television news producer Jennifer Yuille, who will be based in New York.
At AllFacebook we try to keep good relations with relevant communications experts, especially the Facebook PR team. The relationship between journalists and PR representatives is a delicate one, but what’s most important is always responsiveness. While we don’t take the time to highlight the communications people we work with, our sister site MediaBistro has highlighted the work of the Facebook communications team.
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