
Facebook page administrators wishing to add third-party, curated content to their pages can now turn to Pagemodo Posts, rolled out earlier this week by Vistaprint.

Facebook page administrators wishing to add third-party, curated content to their pages can now turn to Pagemodo Posts, rolled out earlier this week by Vistaprint.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
The recent real-time marketing coup by Oreo and its agency, 360i, during the Super Bowl blackout has had people talking about the next wave of social media marketing and advertising. And while that singular image of a delicious cookie, accompanied by a hyper-timely message, may serve as inspiration for other companies looking to evolve their own digital marketing initiatives, the reality is that few companies will ever be able to do what Oreo did. They simply lack the creative and human resources to be “always on” — producing real-time, inspired, first-party branded content to delight their fans. Most companies have very small teams responsible for social media marketing, and, in many cases, just one or two people responsible for developing the voices for their brands online.

Many media moguls use a content curator called Storify, which gathers social media reactions to certain topics or events in order to put together story streams. It’s effectively used most through Twitter and Facebook, but it has been discovered that Storify can pull posts from private Facebook profiles, too.

Social sales and marketing software provider Hearsay Social announced the launch of content-curation platform Content Exchange, with Demand Media, Tribune Media Services, and Thomson Reuters already on board as content partners.