Custom Audience

How To Use Facebook Marketing To Break Through Holiday Clutter

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Many companies on Facebook will run some kind of holiday campaign or connect with fans through this theme. How can brands stand out? That’s what Likeable Media’s latest white paper aims to answer. Likeable notes that by utilizing the social networks differently, using effective advertising techniques, finding ways to engage the audience, and taking advantage of social commerce channels, brands can rise above the general noise.

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Mediabistro Course

Content Marketing 101

Content Marketing 101Almost 60% of businesses use some form of content marketing. Starting December 8, get hands-on content marketing training in our online boot camp! Through an interactive series of webcasts, content and marketing experts will teach you how to create, distribute, and measure the success of your brand's content. Register now!

Facebook Announces Nine Ad Vendors Offering Targeted Ads Via Email Address

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Facebook revealed more details about its announcement earlier this month that advertisers can target ads to Facebook users by email, phone number, or user ID, with Vice President of Advertising and Global Operations David Fischer officially debuting the offering at the Dreamforce conference in San Francisco Thursday and announcing eight advertising vendors that offer the capability.

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