At the SMX West 2013 conference in San Jose, Calif., Marketing Land Founding Editor Danny Sullivan sat down with Grady Burnett, vice president of global marketing solutions at Facebook, to talk about several topics. Burnett discussed ads within the redesigned News Feed, the controversial algorithm many know as EdgeRank, and Facebook’s relationship with Bing (it is not buying the search engine).
There was good news and bad news for Facebook Friday in its social networking battle with Google Plus. The good news: The newcomer is still struggling with how to handle corporate accounts. The bad news: The established veteran may soon be facing competition on the gaming front.