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Mediabistro Course

Social Media 201

Social Media 201Starting October 13, Social Media 201 picks up where Social Media 101 left off, to provide you with hands-on instruction for gaining likes, followers, retweets, favorites, pins, and engagement. Social media experts will teach you how to make social media marketing work for your bottom line and achieving your business goals. Register now!

How Does Facebook Handle Graph Search Queries In A Timely Fashion?

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How is Facebook able to quickly process the sort of queries about users and their friends generated by features such as Graph Search, despite the fact that the relevant data may be stored on several different servers? Software Engineers Alessandro Presta and Alon Shalita offered an example of how the social network uses graph-processing system Apache Giraph to handle those tasks in a post on its engineering blog.

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How Do You Define Social TV?

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Twitter owns social TV. Facebook is trying to get there.” Joseph Pigato, managing director of customer-engagement firm Sparked, spoke those words Wednesday during a panel at mediabistro’s Inside Social Marketing conference in New York, “What We Can Learn from TV’s Top Social Campaigns,” where he was joined by Sesame Workshop Director of New Media Communication Daniel N. Lewis and moderator Natan Edelsburg, vice president of Sawhorse Media and writer for mediabistro’s Lost Remote blog.

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