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Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!

How Does Facebook Handle Graph Search Queries In A Timely Fashion?

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How is Facebook able to quickly process the sort of queries about users and their friends generated by features such as Graph Search, despite the fact that the relevant data may be stored on several different servers? Software Engineers Alessandro Presta and Alon Shalita offered an example of how the social network uses graph-processing system Apache Giraph to handle those tasks in a post on its engineering blog.

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How Do You Define Social TV?

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Twitter owns social TV. Facebook is trying to get there.” Joseph Pigato, managing director of customer-engagement firm Sparked, spoke those words Wednesday during a panel at mediabistro’s Inside Social Marketing conference in New York, “What We Can Learn from TV’s Top Social Campaigns,” where he was joined by Sesame Workshop Director of New Media Communication Daniel N. Lewis and moderator Natan Edelsburg, vice president of Sawhorse Media and writer for mediabistro’s Lost Remote blog.

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