Facebook Chief Financial Officer David Ebersman, Chief Accounting Officer Jas Athwal, and Chief Marketing Officer David Fischer each outlined their transactions last week involving restricted stock units in separate filings with the Securities and Exchange Commission, with Fischer also reporting the sale of 24,000 class-A Facebook shares, and Athwal doing so for 125 shares.
In December, Ad Age reported that Facebook was working on 15-second video ads that would automatically play in the news feed, potentially with audio. User backlash to this development was harsh, but Facebook is still tweaking the potential product. Chief Marketing Officer David Fischer said earlier this week at the Future of Media Conference at Stanford University that if the company were to roll out auto-play video ads, there’s a way that it could be done without greatly hurting the user experience.
Several top Facebook executives, including Chief Operating Officer Sheryl Sandberg, are sitting on hundreds of millions of dollars worth of their company’s stock, but they have no plans to sell. As 234 million shares of Facebook stock became unlocked and eligible to sell Monday, Business Insider discovered just how much key Facebook executives are sitting on.
What do Facebook Chief Operating Officer Sheryl Sandberg, Vice President of Advertising and Global Operations David Fischer, VP of Engineering Mike Schroepfer, Chief Financial Officer David Ebersman, Chief Accounting Officer David Spillane, and General Counsel Ted Ullyot have in common, besides the company that employs them? All six filed Form 4s with the Securities and Exchange Commission Friday to convert their restricted stock units into a total of 45.3 million class-B shares Oct. 29.
Facebook revealed more details about its announcement earlier this month that advertisers can target ads to Facebook users by email, phone number, or user ID, with Vice President of Advertising and Global Operations David Fischer officially debuting the offering at the Dreamforce conference in San Francisco Thursday and announcing eight advertising vendors that offer the capability.
According to Kara Swisher, Facebook has hired David Fischer, who will serve as Facebook’s VP of Advertising and Global Operations. Fischer is coming directly from Google where he served in Sheryl Sandberg’s previous position before she left to become the Chief Operating Officer of Facebook.