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Mediabistro Course

Marketing with Facebook Insights

Marketing with Facebook InsightsStarting October 2, learn how to use Facebook's analytics tool to track and optimize your marketing efforts! Taught by the group marketing manager of social media at Microsoft/BingAds, Geoffrey Colon will show you how insights works, how to measure key performance indicators, and make your data actionable. Register now!

How To Book Delta Tickets On Facebook

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Delta LogoWhile Delta may not have the best reputation of any of the airlines out there, they are definitely forward thinking when it comes to social media. This morning the company announced that they’d begin enabling passengers to book tickets for flights directly from the company’s Facebook Page. While I’m not sure this is going to boost ticket sales too dramatically, I definitely think it’s an interesting feature in addition to being a first of its kind.
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