
Facebook Monday announced the rollout of its native share dialog for iOS, allowing developers to enable sharing from their applications by simply adding one line of code.

Facebook Monday announced the rollout of its native share dialog for iOS, allowing developers to enable sharing from their applications by simply adding one line of code.
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Over the past few months, Facebook has undergone a serious face-lift, with Timeline and News Feed becoming much more visually appealing. How did it all happen, and what was the reasoning behind it? Facebook Strategic Partnerships Manager Ime Archibong recently spoke with sister site Inside Facebook about the changes the site has seen recently, and what it means for developers.

Facebook announced Tuesday that the application modules it introduced for Timeline in March have now been rolled out to all users, encouraging app developers in a post on its developer blog to incorporate these sections into their apps

Facebook offered more details on a targeting field for custom audiences that it introduced at its Facebook Mobile DevCon 2013 in London earlier this month: app user ID, which was included in its latest software-development kits.

Social networks including Facebook and Twitter were the most effective marketing channel for developers promoting their applications in terms of user quality, conversion rates, and volume, according to a report by AppsFlyer, a Facebook mobile measurement partner.

Cloud application platform Parse, which was acquired by Facebook in April, announced the launch of Parse Hosting Tuesday, joining its four existing offerings — Parse Data, Parse Social, Parse Push, and Cloud.

Facebook’s transition to a mobile-first company continued with great speed during the first quarter of 2013, as the social network reported that 30 percent of its total advertising revenue during the period came from mobile, up from 23 percent in the fourth quarter of 2012.

Developers that have created mobile applications for Facebook are being prompted on their personal News Feeds to promote their apps and drive installs.

Last month, Facebook announced some major milestones for games and laid out plans for the future for roughly 300 people at the Game Developers Conference in San Francisco. For those who missed out, Facebook recently released some videos recapping the panels from the conference.

Zynga isn’t the only developer trying to be more independent from Facebook. Others are following suit, looking elsewhere to gain popularity. How did Facebook fall out of favor so quickly? Silicon Valley blogger and entrepreneur Andrew Chen examined why developers are souring on Facebook — offering lack of virality, the cost of doing business, and the finite nature of News Feed as reasons.