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How Did Facebook Pitch To Advertisers In 2004?

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You might think that advertising and Facebook have only been bedfellows for the past few years. You’d be wrong. Digital media site Digiday posted the media kit that former Facebook Chief Financial Officer Eduardo Saverin was handing out to potential advertisers in New York in 2004. Back then, the site was still called TheFacebook, and it had a membership of roughly 70,000 college students.

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