Facebook announced Monday that its app center portal for discovery of applications is now available to 100 percent of its users in the U.S., Australia, Canada, India, Ireland, New Zealand, South Africa, and the U.K.
Facebook made a move to silence critics who complained about the lack of women on its board of directors by adding a familiar name to the group: Chief Operating Officer Sheryl Sandberg.
Disney’s Marvel Studios continued its use of Facebook to promote upcoming feature film The Avengers, exclusively premiering the next television ad for the movie within Facebook game Marvel: Avengers Alliance.
Disney is gearing up for Earth Day with its upcoming launch of Facebook game Disney Animal Kingdom Explorers, which it described as an “ecologically minded social game.”
Disney’s Marvel Studios found an inventive way to use Facebook to back upcoming motion picture The Avengers: Early screenings will be offered in the cities where the most likes are generated.
Facebook Credits haven’t worked out as well as many third-party developers hoped, panelists are saying at the Inside Social Apps 2012 conference in San Francisco.
The first Facebook game from Marvel will go live later in the first quarter of 2012, and it’s also the first application on the social network for parent company Disney Interactive Media Group.
The ESPN Sports Bar and Grill application already has more than 350,000 players after launching two weeks ago on Facebook.