The top 20 brands on Facebook boasted a total of 287,374,995 likes at the end of December and averaged 60 posts for the month, according to the most recent statistics from social media analytics platform Socialbakers.
The top 20 brands on Facebook boasted a total of 284,438,503 likes at the end of November and averaged 65 posts for the month, according to the most recent statistics from social media analytics platform Socialbakers.
A long, long time ago, in a galaxy far, far away, Lucasfilm developed EditDroid, a computerized editing system that used multiple laserdiscs, and it demonstrated the ill-fated technology at the National Association of Broadcasters’ annual convention in Las Vegas in 1984. So why do we care in 2013? How about 30 minutes of unreleased footage from Return of the Jedi?
Walmart remained the top brand on Facebook in the U.S. for August, with nearly 31 million local fans, while Disney was the top media company in that category, and Sprint was tops on the Socially Devoted list, which analyzes companies in terms of responses to questions on Facebook and Twitter, as well as response times, according to the latest report from social media analytics platform Socialbakers.
The good news about hashtags on Facebook, from analytics company Simply Measured, is that 20 percent of posts by Interbrand 100 brands, or the top 100 global brands, are using them. The bad news: Simply Measured saw no “measurable change” in the performance of posts with hashtags and those without.
Brands have an overwhelming presence on Facebook, but has that transferred into the site’s photo-sharing network, Instagram? New figures from Simply Measured show that more brands are becoming hip to Instagram, as 67 percent of the Interbrand 100 (top companies such as Coca-Cola, McDonald’s, and Disney) have a presence on the site, compared with 57 percent in February.
Two of the most popular topics in 2012 were the Summer Olympic Games in London and the U.S. presidential election. People on Facebook talked about both quite a bit, so it’s not shocking that U.S. swimmer Michael Phelps’ biggest sponsor (Subway) and Fox News were among the most popular Facebook pages of 2012, according to a study by the Track Social Blog.
In January 2010, Facebook had just 337 million users — a figure that has ballooned to roughly 1 billion this year. While Facebook is still most popular in the U.S., the social network has grown in leaps in bounds in countries such as Brazil and India over the past three years. An infographic from Socialbakers illustrates how the demographics of Facebook have changed since 2010.
Facebook prides itself on being the social network. One of the main ways the site has facilitated connections is through games. Facebook discussed with select members of the press Thursday what makes them successful and how this platform will evolve in the future, using examples such as SongPop and Words with Friends to show how games transcend pixels.