Doug Purdy

Mediabistro Course

Facebook Marketing

Facebook MarketingStarting Janaury 13, work with the group marketing manager of social media at Microsoft/BingAds to build a fan base and grow your business on Facebook! In this course, Geoffrey Colon will teach you how to set up and enhance your company page, understand best practices and measuring your success, execute a monthly content strategy, and incorporate Facebook into your overall marketing efforts. Register now!

Facebook’s Doug Purdy To Speak At Inside Social Apps Conference In San Francisco

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Industry leaders will flock to San Francisco next week for the Inside Social Apps conference. Doug Purdy, Facebook’s director of platform products, will be on hand, as well, conducting a fireside chat with Inside Network Founder Justin Smith at the conference, June 6 at the Hilton San Francisco in Union Square. Purdy, who helps shape the way users interact with applications for a customized Facebook experience, will discuss the latest in mobile app discovery, as well as how Facebook’s Open Graph is evolving.

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Facebook Trying To Give Users More Control, Richer Experiences With Apps

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People are increasingly engaging with Facebook-connected applications such as Pandora, Nike+, and Endomondo. They want to be able to tell more stories using these apps, but they also desire more control over how the apps post to Facebook and what information is accessed. On the eve of the Facebook platform’s sixth anniversary, the company discussed how it has brought third-party developers into the fold and what’s next for Facebook-connected apps.

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