Facebook and Twitter dug in their heels Monday in their attempts to establish beachheads in the world of television, with Facebook announcing plans to release data on actions (likes, comments, and shares) related to TV shows to 10 networks in eight overseas countries, while Twitter announced that it will provide data to ratings powerhouse Nielsen on the number of tweets about TV shows and those tweets’ total audiences.
Facebook and Twitter users who have attempted to watch TV shows and sporting events on their digital-video recorders, only to find out the plot twists or scores in advance thanks to yappy friends and contacts, can now use a free iOS application to avoid that problem in the future: Spoiler Shield.
As Facebook pushes more and more to become a mobile-focused company, it wants to create experiences that simply cannot occur on laptop or desktop computers. Co-Founder and CEO Mark Zuckerberg said during the company’s fourth-quarter earnings call that Facebook is working on mobile-first programs. Vice President of Partnerships Dan Rose, elaborated on the social network’s mobile mission at AllThingsD’s D: Dive Into Media Conference Tuesday, saying that Facebook sends 180 million clicks per month to the Apple App Store and Google Play.
With 2012 drawing to a close, Wednesday was year in review time at Facebook, as the social network released its 2012 Year in Review, as well as instructions for its users to create their own year in review posts.