The tax man cometh and, in the case of Facebook in the U.K., he leaveth empty-handed, as The Guardian reported that the social network paid no taxes in the U.K. in 2012, despite seeing its income there rise by 70 percent, and despite accounting for nearly one-half of the £6 billion ($9.66 billion) that eMarketer projects for 2013 digital ad spending in the U.K.
Durgesh Kaushik, who led Facebook’s small business marketing efforts in Europe, the Middle East and Asia, has decided to leave the company and pursue an opportunity in his home country of India. According to a source, Kaushik will become the Deputy General Manager for Product Marketing for Reliance Jio Infocomm.
Kaushik joined Facebook in February 2012, where he designed and tested acquisition and customer lifecycle programs in foreign markets. He worked primarily from the Dublin Facebook office. He also managed email acquisition programs in Europe, the Middle East and Asia for Facebook.
Facebook Global Head of Brand Design Paul Adams is leaving the social network to become head of product design at startup customer-interaction-tracking tool provider Intercom, where he will work out of the Dublin office, TechCrunch reported.
With the one-year anniversary of Facebook’s initial public offering coming up Saturday, social jobs and career community Glassdoor looked at the 12 months before and after the IPO and found that the company rating for Facebook and approval rating for Co-Founder and CEO Mark Zuckerberg have risen, as have salaries for software engineers, but the social network’s senior management rating has taken a hit.
While other Facebook page-management utilities track engagement and metrics in real-time, trying to figure out which posts to promote (and when) is still somewhat of an inexact science. Recently launched out of beta, PropelAd aims to take the guesswork out of promoting posts. The platform recommends to page administrators when posts should be promoted.
Facebook is preparing for a major expansion of its European headquarters in Dublin, with Independent.ie reporting that the social network reached a €3.5 million ($4.58 million) agreement to rent space for at least 800 employees in the Daniel Libeskind building in Grand Canal Square.
The data-protection commissioner for the northern German state of Schleswig-Holstein, Thilo Weichert, took his campaign against Facebook’s insistence that users provide their real names up a notch, threatening to fine the social network £16,000 ($20,877) if it refuses to abolish that policy.
Despite initiatives by Facebook aimed at stamping out fake profiles and pages, the process has been slow, and the issues still remain. Vice President of Global Marketing Solutions Carolyn Everson spoke with Business Insider about what the social network is doing about the problem.