As summer turns to fall, there’s one phrase that makes kids hide in fear: “Back to school.” Apparently, it has the same effect on Facebook. According to social software company Expion, back to school posts made by brands were liked 79 percent less than other posts.
Although most of us probably won’t step foot on Mars, one Facebook campaign is utilizing the red planet and the social network to get kids excited about science, technology, engineering, and math. Through Raytheon Company’s Mission to Mars, students can explore the planet virtually and interact with Facebook to earn grants.
Facebook page administrators will soon be able to target their posts by various criteria, with the feature reportedly rolled out to some pages already, a marketer who was briefed by a Facebook representative told sister blog Inside Facebook.
Online reputation-management company Secure.me examined some 1 million Facebook profiles to determine sharing habits and how they compared between the U.S. and Europe.
The use of Facebook among teachers and students has made the news quite often of late, usually not in a good way, but Facebook is looking to help change that by teaming up with Edutopia, an initiative created by The George Lucas Educational Foundation, on “How to Create Social Media Guidelines for Your School.”
New guidelines were released by the New York City Department of Education that define how teachers can and cannot use Facebook and other social networks.
A female student in the Minnewaska school district in Minnesota who has a Facebook page despite being one year under the social network’s age limit was hauled into a meeting with a school counselor and a deputy sheriff and pressured into surrendering her passwords for Facebook and email.