Mass Relevance, a social integration platform that worked with Facebook and CNN on Election Insights, announced Thursday that it has integrated 25 billion pieces of content into visualizations on TV, billboards, stadium displays, websites, mobile applications, and more.
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here. 
Power to the people. At least the people on Facebook. That’s the sentiment shared by Jim Cook, online editor at the South Jersey Times, who launched a last-minute bid to join the Woodstown-Pilesgrove Board of Education election in Pilesgrove Township, N.J., with no money, only 24 hours, and relying solely on Facebook posts shared with his friends.
President Barack Obama had three times as many Facebook friends as his Republican rival, Mitt Romney, on Election Day, and increased his share of Facebook friends 15 times over from 2008, according to a new list of data that examine the 2012 presidential race by the numbers.
Answer: What is “targeted sharing” on Facebook? The question: How was the Obama campaign going to reach the millions of young people under 29 who had no listed phone numbers and flew under the radar — just out of reach of pollsters and volunteers — using the cellular network to communicate?
Facebook’s Data Science team parsed the 9 million users they say clicked on the I’m Voting application, offering a glimpse into not just who was voting, but sharing, commenting, and liking across Facebook Nov. 6.
What happens to candidates’ Facebook pages after an election? It’s a question no one has really had to address before, but prior to the 2012 election, more than 110,000 political Facebook pages were created, including more than 11,000 for candidates, so it’s hard to ignore. The Washington Post first picked up on the drop in Mitt Romney‘s Facebook fans Friday, when the GOP presidential nominee’s page was hemorrhaging 593 likes per hour.
The 2012 election postmortems continue, and research published in Capitol Hill newspaper Politico indicates that congressional candidates with the social media mettle to engage their Facebook fan bases got much-needed bumps on Election Day.
People all over the U.S. were posting about either President Barack Obama or Republican challenger Mitt Romney on Facebook during Election Day. But buzz about ballots wasn’t limited to the 50 states. Facebook released statistics Wednesday showing that the U.S. presidential election was popular in Canada, the U.K., and Australia.
The times, they really are a-changing: Bob Dylan posted on Facebook for the first time ever Tuesday, and his inaugural post was related to President Barack Obama.
Now that the 2012 presidential election is in the record books, we can start to examine more closely the role that Facebook played in the first “social election” and how the winners and losers used the platform in the waning hours of the race.
