Marketing solutions provider SocialCode, a Facebook Strategic Preferred Marketing Developer, announced a partnership with end-to-end marketing software provider Percolate to combine campaign planning, content creation, closed-loop intelligence and paid media execution on social.
The European Commission, the antitrust authority of the European Union, will decide on Facebook’s proposed acquisition of cross-platform messaging service WhatsApp by Oct. 3, and the EC will do so armed with detailed information from questionnaires sent to companies including telecommunications operators, other social-networking sites and Internet-service providers, The Wall Street Journal reported.
Facebook offered an update on the state of the deployment of the STARTTLS encryption standard, which it originally wrote about in May, saying that 95 percent of its notification emails are now successfully encrypted with both Perfect Forward Secrecy and strict certificate validation.
Facebook users often see their Timelines flooded with well wishes from friends on their birthdays, and now Facebook itself is apparently contributing to the merriment with emails to users on their special days.
It’s no secret that the television screen no longer commands undivided attention in most households, but Facebook wanted to dig a little deeper into the viewing habits of its users, commissioning a study of more than 500 people by global market research agency Millward Brown.
Privacy software provider Abine is targeting Facebook users who were upset by its announcement last week that it will enhance its ad targeting by factoring in data from websites and applications outside of the social network with its release of DoNotTrackMe.
The average Facebook user has never heard of HydraBase, but the souped-up version of Apache HBase, an open-source distributed key value data store running on top of HDFS, was instrumental in the social network’s move in 2010 to revamp its messages inbox to include Facebook messages, SMS, chat, and email. Since then, the technology has been use to launch other features, as well.
User-generated content can be a valuable resource for brands on Facebook and other social networks, and customer profile-management provider Janrain will help its clients tap that resource with its launch of Janrain User-Generated Content.