Vivek Wadhwa, a research professor at Stanford University, published a diatribe on LinkedIn a few months ago titled, “Facebook Is Doomed.” Contributing to the debate on the medium- and long-term sustainability of one of the biggest social networks is undoubtedly a healthy endeavor. However, this excessive public statement distinguishes itself with rather frivolous arguments on Wadhwa’s part.
With Facebook usage via multiple devices becoming the norm, rather than the exception, the social network commissioned a study by international market research agency GfK to learn more about how users are interacting via desktops/laptops, smartphones, and tablets.
Facebook released an update to its Paper iPhone application, and the most prominent new feature is the ability to share posts via Facebook messages, text messages, or email, rather than solely with friends.
Facebook.com email addresses never quite caught on, and they became the source of controversy when the social network substituted users’ Facebook.com email addresses for their authentic email addresses in June 2012. Now, Facebook is pulling the plug on the ill-fated feature.
In our own version of A Look Back on Facebook, we had the opportunity to sit down with Franco Puetz around this time last year. He shared his take on social strategy and how he handles his campaigns. Let’s look at how his predictions did, and how strategies have evolved.
Facebook announced that its users now have the ability to specify custom genders, such as transgender, androgynous, and genderqueer, and they can also specify whether to publicly be referred to as male (he/his), female (she/her), or neutral (they/their).
We reported last week that Facebook added a way for users to request their friends’ real (non-Facebook.com) email addresses, and it now appears that this functionality has been extended to all information not included in friends’ about sections.
Facebook is looking to carve its niche in the new tabbed design introduced by Gmail, as the social network is urging users of both services to move their Facebook emails into their primary tabs in Gmail.
Facebook reminded users last month that it would remove a privacy setting used by a small percentage of its users, “Who can look up your Timeline by name?,” which it originally announced in August, and now, the social network is reminding users again, via messages atop their News Feeds, and via emails.