India became the second country to top the 100 million-user mark on Facebook, joining the U.S., Vice President of Growth and Analytics Javier Olivan told The Economic Times, saying that the milestone was reached March 31.
WhatsApp Co-Founder and CEO Jan Koum responded to users’ privacy concerns following Facebook’s $19 billion acquisition of the cross-platform messaging company last month with a blog post titled, “Setting the Record Straight.”
Facebook is preparing a new product that will give enterprises and agencies a single interface to manage multiple ad campaigns and pages, the social network confirmed to TechCrunch, saying that Business Manager is in what it is calling “focus release” with a select group of clients, and adjustments will be made before it is rolled out globally. A release date was not specified.
Facebook Global Director of Small Business Dan Levy announced last November that the social network had more than 25 million active small business pages, and the latest initiative aimed at strengthening the company’s bond with that explosive market segment took flight last week, when the newly formed Small and Medium Business Council met at Facebook’s headquarters in Menlo Park, Calif.
With the launch of video ads on Facebook on hold yet again, customizable video players provide a way for brands on the social network to feature their video content, and the latest entry in the field comes from Socialkick.
Vivek Wadhwa, a research professor at Stanford University, published a diatribe on LinkedIn a few months ago titled, “Facebook Is Doomed.” Contributing to the debate on the medium- and long-term sustainability of one of the biggest social networks is undoubtedly a healthy endeavor. However, this excessive public statement distinguishes itself with rather frivolous arguments on Wadhwa’s part.
With Facebook usage via multiple devices becoming the norm, rather than the exception, the social network commissioned a study by international market research agency GfK to learn more about how users are interacting via desktops/laptops, smartphones, and tablets.
Facebook released an update to its Paper iPhone application, and the most prominent new feature is the ability to share posts via Facebook messages, text messages, or email, rather than solely with friends.
Facebook.com email addresses never quite caught on, and they became the source of controversy when the social network substituted users’ Facebook.com email addresses for their authentic email addresses in June 2012. Now, Facebook is pulling the plug on the ill-fated feature.
In our own version of A Look Back on Facebook, we had the opportunity to sit down with Franco Puetz around this time last year. He shared his take on social strategy and how he handles his campaigns. Let’s look at how his predictions did, and how strategies have evolved.