Facebook Weekly Highlights features photos posted to the social network by celebrities and athletes. This week’s edition featured the photo to the left, of singer-songwriter Bruno Mars; as well as the photo atop the post of former Rep. Gabrielle Giffords (D-Ariz.) after being awarded the Decoration for Distinguished Civilian Service by the U.S. Army.
When Facebook users aren’t sending Pitbull to Kodiak, Alaska, they are engaging with the hip-hop superstar’s Facebook page at a rate 60 percent to 80 percent higher than some of the social network’s most-liked celebrities, including Rihanna, Beyoncé, Eminem, and Justin Bieber, according to social publishing firm theAudience, which helps Pitbull program his page.
Aug. 5 Scheduling Hearing Set For Eminem’s 8 Mile Style Copyright Suit Vs. Facebook, Wieden & Kennedy
A scheduling conference in the copyright-infringement lawsuit filed by 8 Mile Style, the song publisher for hip-hop superstar Eminem, against Facebook and ad agency Wieden & Kennedy over the music used in the “Airplane” commercial for Facebook’s Home Android overlay, is set for Aug. 5 at 11 a.m. ET at the Theodore Levin U.S. Courthouse in Detroit, MLive reported.
Facebook and ad agency Wieden & Kennedy denied trying to be the real Slim Shady, responding to a lawsuit filed in federal court in Detroit in May by Eminem’s song publisher, 8 Mile Style, which alleged that the social network’s Airplane ad promoting its Home Android overlay used music from the rapper’s 2000 song, “Under the Influence.”
Big movies love to market through Facebook, and Facebook page statistics give an accurate view of what’s going on at the box office. CitizenNet recently released a comprehensive study, finding that Facebook behavior is correlated to box-office returns, but at a cost: More than 75 percent of all impressions of non-franchise film content on Facebook are sponsored.
Did Facebook’s ad agency, Wieden & Kennedy, lose itself in the music of hip-hop star Eminem while creating “Airplane,” a commercial for Facebook’s recently introduced Home overlay for Android? 8 Mile Style, Eminem’s song publisher, filed suit in federal court in Detroit against the social network and the agency, alleging that the ad used music from the rapper’s 2000 song, “Under the Influence.”
One of the most important groups on Facebook — in terms of marketing — is millennials. These young adults are the most active on Facebook and the people whom advertisers are trying to figure out. Compass Labs, a Facebook Preferred Marketing Developer in ads and insights, recently answered the question, “What do millennials like?”
As many people this weekend will be celebrating St. Patrick’s Day, which honors one of Ireland’s patron saints, we figured it would be prudent to take a look at Facebook’s influence in that country. However, Facebook appears to be rapidly declining in Ireland, according to statistics from Quintly (formerly AllFacebook Stats) and Socialbakers.
Celebrities had a great year on Facebook in 2012. Rihanna rose up the page charts to be the most popular human-based page on the social network, and several athletes saw their likes go up considerably around the time of the Olympic Games in London. However, Facebook’s popularity among those who don’t have iPhones or Android devices made Facebook for Every Phone the most popular page in 2012, according to Quintly.