The Shoppost social commerce platform from Zantler is now available for Amazon Webstore sellers, enabling them to market and sell their products and services in-stream on Facebook, Twitter, Pinterest and blogs.
How can nonprofits take advantage of the new application released by Facebook Tuesday, Facebook Groups? Lauren Van Horn, who works on strategic partnerships for nonprofits and causes for the social network, offered some tips in a post on the Facebook Media blog.
Social-media giving campaign “The Give Back” gave back, as Publishers Clearing House delivered a check for $200,000 to St. Jude Children’s Research Hospital following the fourth year of the initiative.
During the past 12 months, 30 percent of consumers have made purchases based on engagement with social networks, according to custom Facebook application creator ShortStack, which created an infographic to help marketers prepare for the holiday shopping season.
Keeping it local is the way to go when it comes to Facebook pages, as a recent study from social media analytics platform Socialbakers found that local pages far outperform global pages in terms of engagement, due to the quality and frequency of localized content.
Facebook users are going to like this news, and page administrators will likely not: The social network announced Friday that users will begin seeing fewer promotional posts — not ads, but posts from pages – in their News Feeds starting in January.
At this point in the game, it’s no small secret to us Facebook connoisseurs that photos and visuals are the key to engaging our Facebook online communities. Pictures that are visually appealing are easy for us to digest, comprehend and, most important, to share.
Facebook has been working on improving publisher relationships of late, embarking on a listening tour of sorts to discuss how it can better collaborate with content creators. There have been rumors that Facebook has a plan underway to host publisher content, and while these appear to be unfounded, the social network is without doubt a hub for content consumption.
The top 20 brands on Facebook boasted an average of 14,916,032 likes at the end of October and averaged 41 posts for the month, down from 51 in September, according to the most recent statistics from social media analytics platform Socialbakers.