Measurement was a key topic discussed by Facebook Chief Operating Officer Sheryl Sandberg during the social network’s first-quarter earnings call Wednesday, and the company’s plans for Atlas Solutions, which it acquired from Microsoft in February, were front and center.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
Are you tired of debating about Facebook’s stock price? The best way to cut investors short is to ask: Will Facebook be worth $1 trillion?
Analysts are starting to chime in on Facebook’s May 18 initial public offering, and so far, the chiming has been in harmony with the social network.
