Exercise

Facebook’s Fitness Apps Keep Users Moving With The Help Of Open Graph

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The joy of working out with Facebook-connected applications is that even if users are not jogging or cycling with someone in person, they can have the support of their friends list in their pockets. As Steve Kusmer, CEO of Abvio (developers of Runmeter, 5K Runmeter, Cyclemeter, and Walkmeter) points out, users are much more likely to not only keep using fitness apps, but also to stay on track with their exercise goals, if they connect with Facebook.

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Mediabistro Event

Discover Marketing Secrets Behind Katie's Twitter Success

  <em>Katie</em>'s Lisa RaphaelLisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here.