A new study by eye-tracking outfit EyeTrackShop illustrated Facebook’s struggle to monetize its mobile ads without diminishing its users’ experience.
Report: Facebook Mobile Ads Only Seen By 3%-13% Of Users
Eye Tracking
Mediabistro Event
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here.
Discover Marketing Secrets Behind Katie's Twitter Success
Lisa Raphael (left), the social media producer at Katie Couric's daytime talk show Katie, is one of our featured speakers in Mediabistro's upcoming Social Media Marketing Boot Camp, an online event and workshop starting June 6, 2013. Lisa will share a case study on how the hit show uses Twitter to build interest and buzz around upcoming segments. Learn more about our our twelve event speakers and register here. Report: Cover Images Draw Eyeballs On Facebook Timeline Pages
Eye-tracking outfit EyeTrackShop turned its eyes to timeline for pages and found that the cover image was king.
REPORT: How Effective Is Timeline For Pages? The Eyes Have It
Simple Usability tapped into the insights of a very effective, discerning analytics and research tool to determine which elements of Facebook’s new timeline for pages are effective at drawing the attention of users and which aren’t: the human eye.
Facebook 'Acqu-Hires' Eye Tracking Firm GazeHawk
Facebook’s run of acquiring tech firms’ intellectual property and hiring their management teams in the run-up to going public continues with eye-tracking company GazeHawk.
What Is Eye-Catching On Facebook Timeline?
Eye-tracking startup EyeTrackShop turned its eyes toward Facebook’s new timeline profile and came up with three observations on how users view it.
Profile Photos And Job Titles Draw Facebook Users' Eyes
The eyes have it: Eye-tracking startup EyeTrackShop used its technology to record the eye movements of 30 users of Facebook and other social networks and analyze what they looked at.
