facebook

Sponsored Post

Hands-On Social Media Training for Beginners

Social Media 101In our Social Media 101 boot camp, you'll determine the social media sites that matter most to you, based on personal and professional goals. Starting May 13, you will learn the best practices for using Facebook, Twitter, LinkedIn, Google+, Pinterest, Instagram and Tumblr, along with complete personal profiles on each site. Register today!

Durgesh Kaushik, Facebook’s SMB Marketing Manager For Europe, Middle East, Asia, Departs Company

3aa68e2

Durgesh Kaushik, who led Facebook’s small business marketing efforts in Europe, the Middle East and Asia, has decided to leave the company and pursue an opportunity in his home country of India. According to a source, Kaushik will become the Deputy General Manager for Product Marketing for Reliance Jio Infocomm.

Kaushik joined Facebook in February 2012, where he designed and tested acquisition and customer lifecycle programs in foreign markets. He worked primarily from the Dublin Facebook office. He also managed email acquisition programs in Europe, the Middle East and Asia for Facebook.

Read more

Facebook Adds Instagram Integration To IOS Messenger App

FBmessenger304

Facebook and Instagram are becoming more conjoined. With the latest Facebook Messenger update for iOS, users can now select to share Instagram photos through the app.

Within the message prompt, users can tap the paperclip icon to add photos. The Messenger app will then prompt the user to select a photo from their phone or one they’ve uploaded to Instagram. This is not yet available for the Android version of Messenger. Previously, you could only select photos on your phone to send in messages.

Read more

McConnell Challenger Lundergan Grimes Uses Facebook to Launch ‘Team Switch’

Screen shot 2013-08-05 at 2.08.39 PM

Sen. Mitch McConnell‘s main Democratic challenger in the closely watched Kentucky Senate race is using Facebook as part of a multi-platform strategy to unseat the long-serving Minority Leader in the U.S. Senate.

Alison Lundergan Grimes’ campaign kick-off came last week as expected, with a big splash including the obligatory bus tour, rousing official kick-off speech and ending with a face-off among the candidates at the 133rd Fancy Farm event over the weekend.

Read more

Facebook’s Graph Search Now Available To All U.S. English Users

GraphSearchLogo2

Last month, Facebook announced that they’re rolling out Graph Search to users viewing the site in U.S. English. That process is complete, Facebook announced Wednesday.

Now, regardless if a user has the redesigned News Feed, people who are using the U.S. English version of Facebook should have access to Graph Search, which allows users to search for things connected to their friends and elsewhere around the social network.

Read more

New York City Launches Second Annual #LoveNYC Instagram, Facebook Contest

Screen Shot 2013-08-06 at 8.26.07 PM

The City of New York launched its second annual #LoveNYC Instagram and Twitter photo contest, this time expanding its reach to Facebook since the social network started using hashtags.

Residents can upload their photos showcasing their favorite aspects of the city’s five boroughs under the hashtag #LoveNYC for a chance to serve as an “Instagram Ambassador” for the city’s official Instagram account. The city will pick the top four photos from each borough to display in a digital exhibit at the New York Public Library in late September.

Read more

Facebook Announces ‘Story Bumping,’ And Other Small Changes To News Feed Algorithm

Recent Experiments

Facebook’s News Feed algorithm is a living, breathing organism. It’s constantly changing, and Facebook noted in a media session Tuesday that the company wants to get better about informing users about changes. Facebook announced a couple small changes to the way that the site decides order in News Feed: Story Bumping, which allows engaging posts you haven’t seen to be bumped up to the top of News Feed later in the day, and Last Actor, which takes into account the last 50 engagements a user has performed, and gives those users a slight bump up in News Feed ranking.

Read more

Facebook Taps First Chief Marketing Officer: Google’s Gary Briggs

Gary_picture

Facebook filled out its C-level executive branch recently, as the company named Gary Briggs as Chief Marketing Officer, according to AdAge. Briggs was most recently with Motorola Mobility before Google acquired the company in May of last year. Briggs will replace Eric Antonow, the current Vice President of Product Marketing, who has headed up Facebook’s marketing focus since 2010.

Read more

VIDEO: How To Gain Fans And Influence By Utilizing Facebook’s Data

AllFacebookMarketingConference2013Logo

Through Facebook’s social plugins, businesses are finding new and innovative ways to attract readers and customers. At the recent AllFacebook Marketing Conference in San Francisco, Jason Jedlinski, vice president of digital products and platforms at Tribune Broadcasting, and Jay Budzik, chief technology officer at Perfect Market, showed attendees how a Los Angeles TV station found viewers through creatively using Facebook’s data.

Read more