Facebook, as you’ve probably seen, has been a boon to viral sharing site Upworthy. But has the Facebook News Feed algorithm now shifted against it? What happens next you have to see to believe. WhoIsHostingThis.com compiled an interesting infographic illustrating the history of the Facebook/Upworthy relationship.
The newest app from Facebook/Instagram — leaked last week — Bolt, is official. The company announced Tuesday that Instagram Bolt has been launched for iOS and Android users in New Zealand, Singapore and South Africa. Bolt is a way for people to quickly share images via one-on-one messaging, somewhat similar to the most recent app Facebook launched, Slingshot.
Facebook is now accepting submissions for its annual Grace Hopper Scholarship, benefiting 25 women who are studying computer science or are looking to make an impact in the tech world. The scholarship includes trip (with travel and hotel expenses included) to the Grace Hopper Celebration of Women in Computing in Phoenix, Oct. 6-11.
As more advertisers and page managers use video to get their brand’s message out, Facebook is launching new ways for admins to measure the effectiveness of their video campaigns.
Currently, page admins can only see information such as the number of views a video has received. With the new video metrics — rolled out over the coming weeks — marketers can see the average duration of video viewed and the amount of time that a person watched 95 percent of the video.
Advertisers will also be able to see demographic breakdown of the video’s viewers.
Facebook has announced that Chris Cox, formerly the company’s VP of Product, has been promoted to the position of Chief Product Officer. This doesn’t reflect an organizational change, but will fortify his position as a chief member of the Facebook team. Cox is the first person to hold the role of CPO for Facebook.
According to a recent survey among 9,000 Facebook brand pages, 7 percent of all posts published are considered spammy by the users. It is Komfo – a social media marketing suite provider – who has conducted the research and it further shows that the spammy posts lead to a significant decrease of the reach of the pages.
Durgesh Kaushik, who led Facebook’s small business marketing efforts in Europe, the Middle East and Asia, has decided to leave the company and pursue an opportunity in his home country of India. According to a source, Kaushik will become the Deputy General Manager for Product Marketing for Reliance Jio Infocomm.
Kaushik joined Facebook in February 2012, where he designed and tested acquisition and customer lifecycle programs in foreign markets. He worked primarily from the Dublin Facebook office. He also managed email acquisition programs in Europe, the Middle East and Asia for Facebook.
Within the message prompt, users can tap the paperclip icon to add photos. The Messenger app will then prompt the user to select a photo from their phone or one they’ve uploaded to Instagram. This is not yet available for the Android version of Messenger. Previously, you could only select photos on your phone to send in messages.
Sen. Mitch McConnell‘s main Democratic challenger in the closely watched Kentucky Senate race is using Facebook as part of a multi-platform strategy to unseat the long-serving Minority Leader in the U.S. Senate.
Alison Lundergan Grimes’ campaign kick-off came last week as expected, with a big splash including the obligatory bus tour, rousing official kick-off speech and ending with a face-off among the candidates at the 133rd Fancy Farm event over the weekend.