More than 70,000 Facebook users fell victim to a scam that promised users the ability to generate five to 5,000 free Facebook Credits, despite the fact that the social network stopped using Facebook Credits Sept. 12, but Bitdefender’s HOTforSecurity blog reported that the fraudulent message were blacklisted by Bitdefender’s free Safego application Friday.
Sept. 12 has come and gone, and when the calendar turned to Sept. 13 Friday morning, Facebook Credits joined New Coke, the eight-track tape, and dinosaurs on the extinct list, as the social network completed its conversion to local currency, which was made official in March and first announced in June 2012.
Facebook continues to provide developers with resources in advance of its Sept. 12 conversion from Facebook Credits to local currencies, releasing a series of videos last week to further explain the process.
Facebook’s conversion from Facebook Credits to local currencies goes into effect Sept. 12, and the social network prepared a tutorial for developers to aid them in the transition.
Facebook continued the process of converting games from Facebook Credits to local currencies, which it initially announced in March, with Wednesday’s release of the local currency payments application-programming interface for developers, which now have 90 days to integrate the API.
Now that Facebook Credits have been nixed as the official currency of Facebook games, the company took some time Tuesday during the Game Developers Conference in San Francisco to explain how the new system of local currency makes in-game purchases easier for all parties. Now, game developers have full control over what they charge users in different countries, and users can see rounded price points instead of always-changing conversions.
Facebook announced its transition from Facebook Credits to local currencies for games and game developers last June, and all game developers are slated to be migrated to local currencies during the third quarter of this year, so the social network provided some details in advance in a post on its developer blog.
Last week, Facebook entered the gift card market with the Facebook Card — a new addition to Facebook Gifts. Unlike other gift card options offered by Gifts, this is a plastic card that can be used at Target, Sephora, Jamba Juice, and Olive Garden. Noah Mallin, vice president of social media for brand agency Digitas, thinks that the Facebook Card could be a very powerful way that brands learn more about users’ spending habits, and it could also revolutionize mobile ads.
Facebook is facing an actual lawsuit over virtual currency, with Austin, Texas-based Kickflip, which does business as Gambit, claiming that the social network violated antitrust laws with its entry into the sector and resulting terms.