Facebook Gifts - AllFacebook

Facebook Gifts - AllFacebook http://allfacebook.com The Unofficial Facebook Blog - Facebook News, Facebook Marketing, Facebook Business, and More! Copyright 2013 Fri, 24 May 2013 20:09:57 +0000 http://blogs.law.harvard.edu/tech/rss http://wordpress.org/?v=3.4.1 Forget To Give A Birthday Gift? Facebook Reminds Users Facebook is continuing its push to get users to buy Gifts — even after birthdays have passed. Some users have started to see, when they click on their birthday notifications, prompts to buy Gifts for users who have already had their birthdays. Facebook also lets users know who has birthdays coming up, so they can schedule Gifts.

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]]> Justin Lafferty http://allfacebook.com/facebook-reminds-birthdays-gifts_b118237#disqus_thread http://allfacebook.com/facebook-reminds-birthdays-gifts_b118237 http://allfacebook.com/?p=118237 Thu, 23 May 2013 18:37:52 +0000 Facebook Prompts Users To Buy Mom A Facebook Gift Mother’s Day is this Sunday. If you haven’t bought something for your mom, Facebook wants to solve that problem. Facebook is prompting some users to buy a Facebook Gift for their mother. Additionally, cloud-based video service Grovo wants to let users know that a great gift for mom is accepting her Facebook friend request.

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]]> Justin Lafferty http://allfacebook.com/facebook-prompts-users-to-buy-mom-a-facebook-gift_b117196#disqus_thread http://allfacebook.com/facebook-prompts-users-to-buy-mom-a-facebook-gift_b117196 http://allfacebook.com/?p=117196 Fri, 10 May 2013 19:16:47 +0000 Facebook Prompts Users To Give Gifts When Friends Share Good News Facebook is continuing to push its Gifts program, but this time, users are being prompted to give gifts based on keywords in friends’ status updates. As sister site Inside Facebook discovered, when some users post that they’ve got good news, such as new jobs, their friends can also see a button suggesting that they purchase a Facebook Gift. A Facebook spokesperson confirmed to AllFacebook that the prompt is triggered by keywords.

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]]> Justin Lafferty http://allfacebook.com/facebook-gifts-good-news_b111594#disqus_thread http://allfacebook.com/facebook-gifts-good-news_b111594 http://allfacebook.com/?p=111594 Tue, 26 Feb 2013 15:13:02 +0000 Facebook Gifts Renovates Dashboard Facebook Gifts, which was highly promoted by the site on Valentine’s Day, has apparently given its main page a bit of an aesthetic upgrade. Sister site Inside Facebook wrote Friday that the main interface of Gifts has changed, but only for those users who have already given presents through the site.

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]]> Justin Lafferty http://allfacebook.com/facebook-gifts-dashboard_b110930#disqus_thread http://allfacebook.com/facebook-gifts-dashboard_b110930 http://allfacebook.com/?p=110930 Fri, 15 Feb 2013 15:55:48 +0000 Facebook Prompts Users To Buy Gifts On Valentine’s Day Did you forget to plan something special for your significant other on Valentine’s Day? Facebook would rather you skip getting a rose from outside of the gas station and instead get your special someone a Facebook Gift. Users who are in relationships have been prompted on desktop and mobile to buy gifts for their partners, and those who are single have been asked to buy gifts for friends.

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]]> Justin Lafferty http://allfacebook.com/facebook-gifts-valentines-day_b110782#disqus_thread http://allfacebook.com/facebook-gifts-valentines-day_b110782 http://allfacebook.com/?p=110782 Thu, 14 Feb 2013 12:48:23 +0000 Facebook Friendship Pages Now On Mobile Web, Rolling Out On Apps Facebook’s friendship pages, which show the history of two people who are connected through the social network, have now begun trickling out to the mobile Web and native application. According to sister site Inside Facebook, the friendship page is fully functional on the mobile Web version of Facebook and can be accessed sometimes on Facebook Gifts posts on the native app.

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]]> Justin Lafferty http://allfacebook.com/facebook-friendship-mobile-web_b110265#disqus_thread http://allfacebook.com/facebook-friendship-mobile-web_b110265 http://allfacebook.com/?p=110265 Wed, 06 Feb 2013 19:43:57 +0000 What Does The Facebook Card Mean For Brands?

Last week, Facebook entered the gift card market with the Facebook Card — a new addition to Facebook Gifts. Unlike other gift card options offered by Gifts, this is a plastic card that can be used at Target, Sephora, Jamba Juice, and Olive Garden. Noah Mallin, vice president of social media for brand agency Digitas, thinks that the Facebook Card could be a very powerful way that brands learn more about users’ spending habits, and it could also revolutionize mobile ads.

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]]> Justin Lafferty http://allfacebook.com/facebook-card-brands_b110107#disqus_thread http://allfacebook.com/facebook-card-brands_b110107 http://allfacebook.com/?p=110107 Tue, 05 Feb 2013 14:53:33 +0000 Facebook Jumps Into The Gift Card Market With Facebook Cards Facebook made a serious entry into the social gifting fray with Facebook Gifts last year, and now it’s looking to go deeper into the market. The company Thursday announced the Facebook Card, a plastic gift card that hold all electronic gift cards users have received through the social network. This will roll out gradually to U.S. users.

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]]> Justin Lafferty http://allfacebook.com/facebook-cards_b109738#disqus_thread http://allfacebook.com/facebook-cards_b109738 http://allfacebook.com/?p=109738 Thu, 31 Jan 2013 13:07:03 +0000 Facebook Alters Life Events Notifications To Make It Easier To Send Gifts Late last month, Facebook rolled out its Gifts feature to all U.S. users. Now the social network is making sure that users know it’s an option for birthdays. Recently, Facebook tweaked the top-right corner life events notification area to make Gifts a more prominent factor.

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]]> Justin Lafferty http://allfacebook.com/facebook-alters-life-events-notifications-to-make-it-easier-to-send-gifts_b107689#disqus_thread http://allfacebook.com/facebook-alters-life-events-notifications-to-make-it-easier-to-send-gifts_b107689 http://allfacebook.com/?p=107689 Wed, 02 Jan 2013 12:39:36 +0000 How Will The Facebook Ad Landscape Change In 2013?

As more users and brands have joined Facebook, the ways that companies market to fans (and potential fans) have changed greatly. At first, marketers were obsessed with getting likes, and then the focus was on engagement. What’s next? Mike Onghai, founder of social marketing platform AppAddictive, feels that companies will start paying more attention to their current fans in an effort to turn likes into sales.

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]]> Justin Lafferty http://allfacebook.com/onghai-facebook-ads-2013_b107624#disqus_thread http://allfacebook.com/onghai-facebook-ads-2013_b107624 http://allfacebook.com/?p=107624 Mon, 31 Dec 2012 15:36:16 +0000 Social Gifting On Facebook Trending Toward Local Experiences

As Facebook looks for ways to monetize its presence, the company rolled out Gifts earlier this year — a program that is now available to all U.S. users. But Facebook wasn’t the first, and certainly won’t be the last, to test the social gift market. Several other companies — such as Plumfare, Boomerang, Treater, and GiftHit — use Facebook to deliver experiences that can’t be captured with gift cards.

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]]> Justin Lafferty http://allfacebook.com/gifting-local-experiences_b106660#disqus_thread http://allfacebook.com/gifting-local-experiences_b106660 http://allfacebook.com/?p=106660 Wed, 12 Dec 2012 15:52:28 +0000 How To Use Facebook Marketing To Break Through Holiday Clutter

Many companies on Facebook will run some kind of holiday campaign or connect with fans through this theme. How can brands stand out? That’s what Likeable Media’s latest white paper aims to answer. Likeable notes that by utilizing the social networks differently, using effective advertising techniques, finding ways to engage the audience, and taking advantage of social commerce channels, brands can rise above the general noise.

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]]> Justin Lafferty http://allfacebook.com/likeable-holiday-marketing_b105126#disqus_thread http://allfacebook.com/likeable-holiday-marketing_b105126 http://allfacebook.com/?p=105126 Tue, 20 Nov 2012 16:36:24 +0000 Users Can Give Charitable Donations Through Facebook Gifts

Odds are, you always have one friend who is nearly impossible to shop for when it comes to birthdays and holidays. Now, through Facebook Gifts, users can donate to a charity or nonprofit in honor of a friend. This feature, which gives users 11 different organizations from which to choose, is something that Facebook is testing.

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]]> Justin Lafferty http://allfacebook.com/donations-facebook-gifts_b103623#disqus_thread http://allfacebook.com/donations-facebook-gifts_b103623 http://allfacebook.com/?p=103623 Thu, 01 Nov 2012 14:35:20 +0000 Report: Facebook Mobile Sponsored Stories Are Working, But Promoted Posts Aren’t

Facebook’s goal of maintaining the integrity of its user experience while increasing advertising revenue at the same time is being achieved by its mobile sponsored stories, but the social network’s test of promoted posts is a bust, according to the results of a survey of more than 750 Facebook users in the U.S. last week by Sterne Agee, using the SurveyMonkey platform.

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]]> David Cohen http://allfacebook.com/sterne-agee-mobile-sponsored-stories-promoted-posts_b102132#disqus_thread http://allfacebook.com/sterne-agee-mobile-sponsored-stories-promoted-posts_b102132 http://allfacebook.com/?p=102132 Mon, 15 Oct 2012 12:36:02 +0000 Facebook COO Sheryl Sandberg Touches On Several Topics In CNBC Interview

In an exclusive interview with CNBC, Facebook Chief Operating Officer Sheryl Sandberg touched on several topics, including the social network’s initial public offering and share price slump; the company’s mobile issues; skepticism over advertising on social networks; new business opportunities for Facebook; privacy; and the economy.

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]]> David Cohen http://allfacebook.com/sheryl-sandberg-cnbc-interview_b101049#disqus_thread http://allfacebook.com/sheryl-sandberg-cnbc-interview_b101049 http://allfacebook.com/?p=101049 Mon, 01 Oct 2012 19:12:47 +0000