Facebook can’t legally get into China, but in a few years, the social network might be bigger than the country. A new blog post from Pingdom suggests that by 2016, there might be more people with profiles on Facebook than living in China, making Facebook larger than any country in the world.
The Facebook Marketing page released an infographic to show just how addicted users are to the site. The plan was to show advertisers how they’ve got a captive audience on the social network, illustrating Facebook’s high level of engagement, membership, and return on investment. The site’s 955 million users spend an average of six hours and 35 minutes per month on Facebook’s desktop site, posting 3.2 billion likes and comments every day.
On Facebook, not all fans are created equal. Certain people have a little more influence than others — when they recommend a brand’s page or product, their friends tend to join in. A study by social media solutions firm Wildfire Interactive (recently acquired by Google) examines just how brands can optimize their Facebook pages to promote more sharing and gain the eye of influential users.
When Facebook first launched and opened up to college students throughout the country, you were considered cool if you had access to the social network. Now that it is free for anyone around the world to use, you might be considered suspicious or a sociopath if you don’t have a Facebook account.
According to Facebook’s prospectus filed with the Securities and Exchange Commission, a user doesn’t have to visit the site directly to be counted as active.
Facebook’s once torrential growth rate continues to slow down.
People tend to depict only the happiest aspects of their lives on Facebook. Problem is, this is the side that we often see from our friends as well. Could comparing ourselves to others’ profiles make us depressed?