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Facebook Could Be Bigger Than China By 2016

Justin Lafferty — Tue, 05 Feb 2013 15:50:34 +0000

Facebook can’t legally get into China, but in a few years, the social network might be bigger than the country. A new blog post from Pingdom suggests that by 2016, there might be more people with profiles on Facebook than living in China, making Facebook larger than any country in the world.

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Facebook Users Worldwide: 3.2 Billion Likes And Comments Per Day

Justin Lafferty — Mon, 27 Aug 2012 12:31:04 +0000

The Facebook Marketing page released an infographic to show just how addicted users are to the site. The plan was to show advertisers how they’ve got a captive audience on the social network, illustrating Facebook’s high level of engagement, membership, and return on investment. The site’s 955 million users spend an average of six hours and 35 minutes per month on Facebook’s desktop site, posting 3.2 billion likes and comments every day.

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Wildfire Shows How (And Why) To Make Your Facebook Campaign Influencer-Friendly

Justin Lafferty — Wed, 08 Aug 2012 15:28:17 +0000

On Facebook, not all fans are created equal. Certain people have a little more influence than others — when they recommend a brand’s page or product, their friends tend to join in. A study by social media solutions firm Wildfire Interactive (recently acquired by Google) examines just how brands can optimize their Facebook pages to promote more sharing and gain the eye of influential users.

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Are You Suspicious For Not Being On Facebook?

Justin Lafferty — Tue, 07 Aug 2012 14:08:30 +0000

When Facebook first launched and opened up to college students throughout the country, you were considered cool if you had access to the social network. Now that it is free for anyone around the world to use, you might be considered suspicious or a sociopath if you don’t have a Facebook account.

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Facebook's 845 Million Members May Not All Visit The Site

Jennifer Moire — Tue, 07 Feb 2012 10:20:05 +0000

We’ve long worked with a statistic that about half of Facebook’s membership of into the site daily, but what about the rest of the 845 million monthly active users the company cites?

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Facebook User Growth Continues To Slow Down

David Cohen — Tue, 03 Jan 2012 12:15:24 +0000

In the 1,001 days from April 1, 2009 through December 28, 2011, Facebook added 609 million users, for averages of around 600,000 per day and seven per second.

But that growth rate has been tapering off, according to data from Optim.al (mind you, we noted a slowdown a year ago).

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Does Facebook Make Us Depressed?

Jorge Cino — Fri, 28 Jan 2011 12:45:52 +0000

From publishing “likes” but not showing “dislikes,” to having profile pictures show ourselves at our cutest, people tend to depict only the happiest aspects of their lives on Facebook. Problem is, this is the side that we often see from our friends as well. Could comparing ourselves to others’ profiles make us depressed?

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