Facebook’s use of facial-recognition technology has come under much scrutiny, particularly in Europe, but it also helped lead to the arrest of a man in Myrtle Beach, S.C., for possessing images of child abuse. UPDATED: As it turns out, while Facebook did assist law enforcement with the investigation, the social network’s facial-recognition technology was not a part of the process.
The use of facial-recognition technology is a contentious one, both on Facebook and overall, and the social network is one of several companies that will assist the Department of Commerce in crafting a voluntary code for its use.
Facebook’s tag suggest feature for photos has seen its share of controversy, particularly in Europe, and the social network revealed Thursday in its new data use policy that it may begin collecting users’ profile pictures for a database aimed at improving the feature.
One of the chief complaints among Facebook users is that the changes to privacy controls have been far too confusing, with little effort in educating the users. Facebook’s No. 2 official — Chief Operating Officer Sheryl Sandberg — agrees. She admitted during a launch party in London for her book, Lean In, that one of the key mistakes the company has made was not explaining privacy controls better.
Beyond Facebook’s Makeover: If Text Is ‘Dead,’ How Will Advertisers (Finally) Start Monetizing Photos?
Remember the kindergarten game, “Show and Tell?” Based on its more mobile-friendly News Feed redesign, it appears that Facebook will now be more show than tell — or, to be more precise, it will be burying the tell in billions of pictures. The shift to a “personal newspaper” format with larger and more prominent photo displays is a response to photo-driven behavior that has rapidly changed the social media landscape. Facebook Co-Founder and CEO Mark Zuckerberg says 50 percent of all posts are now pictures, double the amount from just one year ago.
Computer security software provider McAfee announced that its McAfee Social Protection application, which launched in free public beta for Windows users (Internet Explorer 8 or higher and Firefox 8 and higher) last August, is now available via Google Play for Android devices.
Facebook’s tag suggest feature and use of facial-recognition technology is moving in different directions on opposite sides of the globe, as the social network reintroduced the feature in the U.S. last week, while at the same time deleting all facial-recognition data in Europe, where tag suggest has been disabled since last October.
Facebook last week quietly reintroduced its tag suggest feature, which uses facial-recognition technology to assist users in tagging their friends in photos. So, what can users do in order to avoid being tagged in photos that they do not wish to be tagged in?