We’ve heard from just about everyone else regarding how popular the 2012 Summer Olympic Games were on Facebook, but now it’s time for the social network to dish out its official statistics. The site noted that there were more than 116 million posts and comments related to the Games in London. And athletes collectively added 12.2 million likes to their pages between the opening and closing ceremonies.
We're kicking off our upcoming Social Media Marketing Boot Camp with a special keynote presentation by Ella Chick (left), the digital producer at Anderson Cooper 360°. She'll discuss how the network uses social media for breaking news and leverages social media to draw attention to organizations and causes. Learn more about our program and register here. 
Network Solutions is taking aim at marketing on Facebook by teaming up with North Social to launch Fan Page Marketing.
Anyone can launch a Facebook fan page, but not everyone can do it the way Vernice “FlyGirl” Armour plans to do it Saturday at 2 p.m. Eastern Time.
A new application from TabFusion means you may not have to choose between posting to Google Plus or Facebook any longer.
Drug companies might have a solution for both monitoring and engaging with Facebook fan page comments thanks to the software company Parature.
For every person who likes a page on Facebook, there are an average of 50 other friends who may be reached via advertising.
Here are ten Facebook pages with the latest news on the Pittsburgh Steelers and opportunities to interact with other diehard fans.
An unofficial US Navy Facebook page got a good verbal battle going over the use of “Arabian Gulf” instead of “Persian Gulf,” the term historically used by Iranians.
The new online adnetwork RadiumOne is trying to turn all those “likes” into serious ad dollars. This week they announced what they’re calling “like retargeting,” a new feature that gives brands the ability to gain Facebook “likes.”
Olympic gold medalist Michael Phelps has made a statement on his Facebook fan page apologizing for a photograph that shows Phelps smoking marijuana at a college party. At least Phelps is being proactive about the situation, given his celebrity status as an athlete. Perhaps he’s taken cues from other athletes that have had to deal with a number of different drug-related situations–the public tends to be more forgiving when a celebrity is forthcoming from the start.
The Facebook fan page post from Phelps reads as follows:
“I engaged in behavior which was regrettable and demonstrated bad judgment. I’m 23-years-old, and despite the successes I have had in the pool, I acted in a youthful and inappropriate way, not in a manner that people have come to expect from me. For this, I am sorry. I promise my fans and the public – it will not happen again.“
