Facebook has revamped the public profiles for users and their are some noticeable changes. First of all, Facebook has increased the number of visible friends for an individual from 5 to 7. Even more significant is the increase in the number of visible fan pages, from 5 to 20. This means brand pages will receive more more SEO juice. It also appears that those fan page listings on public profiles are static.
So why on earth would Facebook be providing so much information on the public page? Easy, they want more search engine traffic. Getting traffic from Google can be pretty addictive and Facebook knows this better than anyone. While you can argue that the company wants to attract more traffic to brands, I’d suggest that it’s a fairly self-serving activity.
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