The most popular Facebook page in Australia in June, by likes, was Tourism Australia, which is not much of a surprise, considering the fact that the top category by likes Down Under is airlines, travel, and tourism, according to a study by digital ad agency Online Circle Digital.
Not long after Atlanta-based fast food restaurant Chick-Fil-A was grilled on Facebook for its stance on gay marriage, the company is under fire again for its use of the social network. Various outlets reported that Chick-Fil-A opened a Facebook account as a teenage girl named Abby Farle as a way to argue claims in a post on the restaurant’s Facebook page, but a Chick-Fil-A spokeswoman told AllFacebook that this is false.
We’ve established that restaurants and other food-based businesses can boost engagement by posting delicious photos on Facebook. Several pages do this, but who does it best? The recently released Unmetric Fast Food Report shows that Burger King and McDonald’s excel on Facebook.